Eley Group Limited

Eley Group Ltd, based in Sutton Coldfield, UK, is a large holding company with an active status, established ten years ago in 2014. Despite employing just one person, the company holds assets worth £491,225 and operates from a real address. Managed by one director and one owner, it boasts a stellar 5.0 Google rating based on nine reviews. The company regularly imports and exports weapons and ammunition, having imported for 23 months and exported for 69 months.

Eley.co.uk is a world-leading ammunition provider for rifle and pistol shooters. The website showcases a wide range of products, including .22LR Rimfire ammunition and competition air pellets, and features a news section highlighting partnerships, events, and team successes. The site also includes resources like brochures, firearm maintenance guides, and a gallery of test range visits. It appears the business operates primarily as a manufacturer and distributor, with limited e-commerce functionality, focusing instead on building brand awareness and connecting with retailers and shooting enthusiasts.

Financially, Eley Group Ltd’s report reveals some concerning trends. While turnover remained steady, net assets declined significantly by 13%, reaching -£9.8 million. Cash reserves plummeted 99%, leaving just £110, and bank borrowings increased by 2400% to £29,000. Administrative expenses also decreased, which is a positive sign. Creditors decreased by 99%, which could indicate better debt management, but the sharp drop in equity is a cause for concern. The company’s large size (meeting two of three criteria for turnover over £36 million, balance sheet over £18 million, and over 250 employees) means it’s subject to more scrutiny, but the lack of auditor information suggests it’s exempt.

The company’s reliance on imports and exports of sensitive materials, combined with the recent financial downturn, suggests a challenging period. While the strong brand reputation and focus on high-quality products could help navigate these difficulties, careful management will be crucial for Eley Group Ltd to maintain its position in the market.

Registered in England/Wales under the registration number 09227694, with a registered address at B76 1BA, Sutton Coldfield, West Midlands, Selco Way Off First Avenue, Minworth Industrial Estate, Minworth.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.