Cellcom Ltd

Cellcom Ltd from Bilston UK: a small, active company founded nine years ago, employs 37 people, and holds £4,639,357 in assets. It's a real address with three directors and two owners, and operates an e-commerce site, regularly importing electrical machinery and equipment—127 months of import activity recorded, with the most recent in March 2025.

The company’s website, Cellcom, is a wireless internet and utility provider, focused on providing deals on phones, devices, and plans. It’s actively promoting new phone activations with free watches and trade-in programs, and even offers a "Switch and Save" program to attract new customers. The site also highlights its commitment to customer service and community involvement, with resources for families and businesses. It's a fairly busy site, with lots of promotional offers and a focus on customer acquisition.

Financially, Cellcom Ltd shows a mixed picture. While cash bank on hand increased by 43% to £120,000, average number of employees rose by 24% to 46, which could indicate expansion. However, creditors increased significantly by 43% to £3.4 million, and debtors decreased by a large 42%, suggesting potential issues with customer payments. Equity grew by 52% to £160,000, a positive sign, but net current liabilities also rose by 44% to £3.5 million. It’s a small company, meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees. There's no auditor mentioned, so the figures are unaudited.

The company’s growth in employees and cash reserves is encouraging, but the rising creditors and net liabilities suggest it’s burning through money a little too fast. The focus on customer acquisition through promotions and deals is a common strategy for e-commerce businesses, but it remains to be seen if Cellcom can sustain its growth and manage its finances effectively.

Registered in England/Wales under the registration number 09911467, with a registered address at NG11 7EP, England, Nottingham, Unit 22-23 Nottingham South & Wilford Industrial Estate, Ruddington Lane.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.