Whatever Brands Ltd.
- Active
- Small
- 6 years
- 6 employees
- £1,954,845 (cur assets)
- 1m-15m
- Regular importer
- Regular exporter
- Real address
- 1 director
- 1 owner
- Solo founder
- London
Two conditions of three:
1.Turnover < £10.2 million
2.Balance sheet total < £5.1 million
3.Average number of employees < 50
Field of Operation
Website
Summary
Whatever Brands Ltd, based in London, UK, is a small, active company founded five years ago. With four employees and £1,080,738 in assets, it operates from a real address and is led by a solo founder who also serves as director and owner. The company regularly imports and exports cereal and milk-based food products – 56 months of imports and 3 months of exports, the latest being September 2024.
The company's website showcases a diverse portfolio of brands and products, ranging from children's snacks ("Whatever Kidz") to premium fruit selections ("Aloha Fruits"). It also provides product development, brand management, and distribution services. A key aspect of its operations is the distribution of novelty items like Dippin Dots and Toxic Waste candy, alongside more conventional food and beverage offerings. The website even features a UK and non-UK customer section, and a supplier area, suggesting a broad reach.
Financially, Whatever Brands Ltd presents a mixed picture. While current assets increased by 17% to £1,100,000, net assets also grew by 65% to £170,000. However, bank borrowings surged by 880% to £57,000, and cash reserves decreased by 32% to £63,000. Creditors, however, decreased by 47% to £710,000, suggesting improved management of short-term debts. The company meets the criteria for a small company, with turnover under £10.2m, assets under £5.1m, and fewer than 50 employees. There is no auditor mentioned, which is likely due to its small size. The increase in research and development expense by 48% to £60,000 could indicate a focus on new product innovation.
Overall, Whatever Brands Ltd appears to be navigating a period of change. The growth in assets and net assets is positive, but the increase in borrowings and decrease in cash reserves warrants attention. The company’s diverse product range and focus on brand management position it well for future growth, but careful financial management will be crucial.
Registered in England/Wales under the registration number 12471266, with a registered address at W5 5SL, England, London, 71-75 Uxbridge Road, Ealing.
WARNING: The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Ports, countries, transport, and price/kg were calculated by CorpSignals; non-official data, may contain errors.
Owners & PSC
-
Individual
- 6 years
- 6
- 75%+
-
Resident of United Kingdom
Managers
-
Individual
- 6 years
- 3
-
Resident of United Kingdom
Last reports
The latest confirmation statement submitted one year ago.
Last news
-
Total exemption full accounts made up to 2024-12-31Download 14 pages pdf report
-
Previous accounting period shortened from 2025-02-28 to 2024-12-31Download 1 page pdf report
-
Confirmation statement made on 2025-02-18 with no updatesDownload 3 pages pdf report
Importer profile by HS codes
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Import HS codes in detail
Last imported products
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* Warning: Ports, countries, transport, and price/kg were calculated by CorpSignals; non-official data, may contain errors.
Exporter profile by HS codes
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Export HS codes in detail
Last exported products
Click on items to see detailed UK statistics on HS code, including companies list.
* Warning: Ports, countries, transport, and price/kg were calculated by CorpSignals; non-official data, may contain errors.
FAQ about Whatever Brands Ltd.
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