Pure Connect Limited

Pure Connect Limited, based in Southall, Middlesex, UK, is a small, active company founded thirteen years ago in 2011. The firm holds £898,640 in assets and operates from a real address at Unit 22 Enterprise Centre. With one director and one owner, Sethi Gurmeet, it’s a relatively lean operation. The company is a regular importer, although its top import category is listed as "None," with 40 months of import activity recorded, the last in 2022.

The company’s website, pureconnect.co.uk, presents itself as a provider of tailored communication solutions for businesses. It emphasizes fast, reliable, and secure connections at competitive prices, offering services like broadband, fibre, VoIP, handsets, and business mobiles. The site highlights a large partner network, competitive pricing, and partnerships with leading vendors and ISPs, promising high-quality service level agreements (SLAs). The website's focus is clearly on B2B communication services, not direct e-commerce.

Financially, Pure Connect Limited shows a mixed picture. While current assets increased slightly to £900,000, cash reserves declined by 38% to £15,000. Bank borrowings remained steady at £50,000, but other creditors surged by 93% to £84,000. Trade debtors decreased by 19%, which could indicate improved collection efforts, and total inventories increased by 11% to £720,000. The company meets the criteria for a small business, with turnover under £10.2 million, assets under £5.1 million, and fewer than 50 employees. The company’s accounts are described as "filleted" and unaudited, and no auditor is mentioned.

Despite the positive growth in assets, the increase in other creditors and decrease in cash reserves suggests the company may be burning through money. The increase in inventories also raises questions about whether the company is holding too much stock, or if this is a strategic move to meet anticipated demand. The lack of employees (only one director reported) indicates a lean structure, but could also limit the company's ability to scale. The company's focus on B2B services and competitive pricing suggests a strategy of winning business through value, but the financial data indicates it needs to carefully manage its cash flow to ensure long-term sustainability.

Registered in England/Wales under the registration number 07862745, with a registered address at UB2 4AE, England, Southall, Middlesex, Unit 22 Enterprise Centre.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.