Pronto Direct Limited

Pronto Direct Ltd from Brentwood UK: a small, active company founded nine years ago, employs seven people, and holds £386,779 in assets. Operating from a virtual address – where 285 other companies are registered – it’s run by two directors and two owners. The company has a Google rating of 4.0 based on 286 reviews and runs an e-commerce site, regularly importing electrical machinery and equipment over the last 23 months.

Pronto Direct’s website, pronto-direct.co.uk, is a comprehensive online store catering to a wide range of workwear and safety equipment. It offers everything from high-visibility clothing and safety boots to disposable PPE and stationery supplies. The site is well-organized, with clear categories and a search function, making it easy for customers to find what they need. It even has a section for medical supplies, including nitrile gloves. The site’s branding is professional, and the emphasis is on competitive pricing and fast delivery.

Financially, Pronto Direct Ltd shows a mixed picture. Cash bank on hand dropped by 19%, falling to £130,000, while bank borrowings increased by 2.4%, reaching £27,000. Creditors also rose by 12%, to £290,000, suggesting increased supplier payments. However, current assets increased by 4.6%, reaching £380,000, and trade debtors increased by a significant 130%, which could indicate delayed customer payments. The company’s small size—meeting two of three conditions for a small company—allows for agility, but the increase in debt raises some concerns. The unaudited financial statements, which do not mention an auditor, rely on director-reported data.

The company’s net assets have increased by 31%, reaching £3,300, which is a positive sign. However, the increase in trade debtors and the reliance on bank borrowings suggest that Pronto Direct is managing its cash flow carefully. It’s likely that the company is investing in inventory and marketing to drive sales, but it needs to ensure that it can collect payments from customers in a timely manner.

Registered in England/Wales under the registration number 09633226, with a registered address at CM14 4DR, United Kingdom, Brentwood, Essex, Ground Floor, Kings House, 101-135 Kings Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.