Import/export HS code 9504: Video game consoles and arcade machines

Includes gaming consoles, pinball machines, billiards tables, casino game tables, and coin-operated amusement machines

Why this is important if you are looking for potential customers in the UK:

  • It helps you understand the market size for your product in the UK.
  • It provides you with a list of potential leads who have bought similar products.

* UK only, last 24 months analysed

Imports by country

What this shows: Import market volume by exporter country into the UK.

Top 5 values

Country £
China 1,797,790,515
France 256,389,623
Netherlands 208,990,485
United States 206,953,359
Germany 163,329,242

Countries rank shift: first 12 months vs second 12 months

What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
China 894,590,267 903,200,248 +8,609,981
France 169,523,326 86,866,297 -82,657,029
Netherlands 102,428,132 106,562,353 +4,134,221
United States 84,765,109 122,188,250 +37,423,141
Germany 53,078,249 110,250,993 +57,172,744
Japan 21,618,121 99,773,032 +78,154,911
Viet Nam 21,172,192 51,272,178 +30,099,986
China, Hong Kong Special Administrative Region 34,869,157 22,017,148 -12,852,009
Austria 18,220,669 26,067,703 +7,847,034
Ireland 25,027,579 14,135,177 -10,892,402

Imports by country of origin

What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.

Top 5 values

Origin £
China 2,384,331,319
United States 196,561,473
Japan 187,036,915
Viet Nam 107,956,319
Germany 84,072,520

Country of origin rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
China 1,181,400,001 1,202,931,318 +21,531,317
United States 84,878,585 111,682,888 +26,804,303
Japan 73,756,572 113,280,343 +39,523,771
Viet Nam 37,840,027 70,116,292 +32,276,265
Germany 42,547,729 41,524,791 -1,022,938
Kenya 18,958,842 24,692,578 +5,733,736
Austria 16,907,287 25,737,437 +8,830,150
Poland 16,004,947 17,437,396 +1,432,449
Netherlands 10,675,841 21,050,247 +10,374,406
Belgium 15,180,135 16,373,401 +1,193,266

Importers across UK regions

What this shows: Number of importing companies by UK ITL2 region.

Top 5 values

UK region Companies
Inner London - West 301
Inner London - East 162
Outer London - West and North West 144
Berkshire, Buckinghamshire and Oxfordshire 135
Greater Manchester 110

UK regions rank shift: first 12 months vs second 12 months

What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.

Top 10 values

UK region First 12m Second 12m Delta
Inner London - West 200 201 +1
Inner London - East 109 104 -5
Outer London - West and North West 94 108 +14
Berkshire, Buckinghamshire and Oxfordshire 89 99 +10
Greater Manchester 69 77 +8
Surrey, East and West Sussex 72 70 -2
West Midlands 58 63 +5
Bedfordshire and Hertfordshire 60 51 -9
Leicestershire, Rutland and Northamptonshire 47 46 -1
Derbyshire and Nottinghamshire 46 41 -5

Import volume by transport

What this shows: Import value by transport mode used to bring goods into the UK.

Top 5 values

Transport £
Sea transport (not vehicle on ferry) 1,945,969,057
Roll on Roll off (RORO) 796,124,437
Air transport 538,386,920
Other 27,819,964
Road transport 4,545,197

Transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Sea transport (not vehicle on ferry) 833,816,397 1,112,152,660 +278,336,263
Roll on Roll off (RORO) 422,175,655 373,948,782 -48,226,873
Air transport 312,283,314 226,103,606 -86,179,708
Other 17,662,190 10,157,774 -7,504,416
Road transport 1,358,554 3,186,643 +1,828,089
Rail transport 0 62,216 +62,216

Import volume by port

What this shows: Import value handled by each UK port.

Top 5 values

Port £
Felixstowe 1,111,246,927
Southampton 629,425,183
London Heathrow Airport 384,290,252
Eurotunnel 332,223,524
Dover 189,439,974

Port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
Felixstowe 581,026,800 530,220,127 -50,806,673
Southampton 201,203,966 428,221,217 +227,017,251
London Heathrow Airport 244,017,611 140,272,641 -103,744,970
Eurotunnel 200,460,514 131,763,010 -68,697,504
Dover 95,739,211 93,700,763 -2,038,448
London Gateway Port 40,521,110 103,324,079 +62,802,969
Harwich 24,103,511 78,222,123 +54,118,612
Dover / Eurotunnel 38,724,602 29,391,901 -9,332,701
East Midlands Airport 28,591,127 33,629,194 +5,038,067
London Stansted Airport 18,016,108 26,691,381 +8,675,273

Importer companies by SIC division

What this shows: Industry breakdown (SIC divisions) of importing companies.

Top 5 values

SIC Companies
Retail trade, except of motor vehicles and motorcycles 745
Wholesale trade, except of motor vehicles and motorcycles 546
Office administrative, office support and other business support activities 127
Computer programming, consultancy and related activities 114
Other manufacturing 98

Importer companies over time

What this shows: Monthly count of unique importing companies.

Latest 5

Month Companies
2025-11 463
2025-10 511
2025-09 455
2025-08 417
2025-07 437

Top importers

What this shows: Companies with the highest number of months traded for this HS code.

Importer company size by revenue band

What this shows: Distribution of importers across company revenue bands.

Top 5 values

Revenue Companies
1m-15m 796
0-1m 616
54m+ 425
Other 183
15m-54m 178

Import seasonality

What this shows: Average monthly import pattern from historical data.

Exports by country

What this shows: Export market volume by destination country from the UK.

Top 5 values

Country £
Ireland 154,147,535
Netherlands 126,625,652
United States 125,539,971
United Arab Emirates 109,159,257
Germany 72,154,006

Export countries rank shift: first 12 months vs second 12 months

What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
Ireland 75,540,274 78,607,261 +3,066,987
Netherlands 70,326,479 56,299,173 -14,027,306
United States 71,145,683 54,394,288 -16,751,395
United Arab Emirates 60,322,433 48,836,824 -11,485,609
Germany 32,749,362 39,404,644 +6,655,282
France 22,360,673 18,326,145 -4,034,528
China, Hong Kong Special Administrative Region 24,871,815 8,633,148 -16,238,667
Saudi Arabia 6,689,833 17,479,551 +10,789,718
Australia 9,992,191 9,353,014 -639,177
Poland 7,273,527 9,307,177 +2,033,650

Exports by country of origin

What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.

Top 5 values

Origin £
China 55,191
XI 19,776
XU 13,115
Ireland 4,350
Germany 1,998

Export origin countries rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
China 30,433 24,758 -5,675
XI 19,691 85 -19,606
XU 7,528 5,587 -1,941
Ireland 1,545 2,805 +1,260
Germany 1,998 0 -1,998
Poland 54 0 -54

Export volume by transport

What this shows: Export value by transport mode used to ship goods from the UK.

Top 5 values

Transport £
Roll on Roll off (RORO) 447,414,751
Air transport 386,259,387
Sea transport (not vehicle on ferry) 104,548,618
Road transport 1,936,252
Other 94,484

Export transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Roll on Roll off (RORO) 222,746,921 224,667,830 +1,920,909
Air transport 196,965,835 189,293,552 -7,672,283
Sea transport (not vehicle on ferry) 83,657,492 20,891,126 -62,766,366
Road transport 1,927,695 8,557 -1,919,138
Other 61,249 33,235 -28,014

Export volume by port

What this shows: Export value handled by each UK port.

Top 5 values

Port £
Dover / Eurotunnel 238,830,009
London Heathrow Airport 180,126,220
Holyhead 126,459,329
East Midlands Airport 79,558,839
London Gateway Port 64,053,553

Export port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
Dover / Eurotunnel 123,541,838 115,288,171 -8,253,667
London Heathrow Airport 80,509,993 99,616,227 +19,106,234
Holyhead 59,498,343 66,960,986 +7,462,643
East Midlands Airport 45,800,447 33,758,392 -12,042,055
London Gateway Port 55,247,205 8,806,348 -46,440,857
ZLC 27,981,891 18,339,357 -9,642,534
London Stansted Airport 22,413,607 18,490,176 -3,923,431
Dover 16,630,027 19,507,020 +2,876,993
London Gatwick Airport 16,515,265 15,008,297 -1,506,968
Liverpool Docks 14,125,712 7,545,140 -6,580,572

Related HS codes

What this shows: Sibling or child HS codes in the same classification branch.

Quick facts

HS code: 9504

Coverage: United Kingdom, most metrics for the last 24 months

Description: Includes gaming consoles, pinball machines, billiards tables, casino game tables, and coin-operated amusement machines