Basic Rights Limited

Basic Rights Ltd from London UK: a small, active company founded seven years ago, is facing some financial headwinds. With five employees and £98,409 in assets, the family-run business operates from a virtual address, sharing space with twelve other companies—a bit of a red flag, really. It’s managed by three directors and three owners, regularly importing clothing and accessories made by knitting or crocheting, with 49 months of import activity recorded.

The company’s website, Basic Rights US Dev, showcases a vibrant ecommerce platform selling clothing and accessories, with a focus on summer collections and a "bold" aesthetic. It’s clear they’re aiming for a modern, stylish brand, offering free UK and US delivery and a range of payment options. The site also highlights customer service and hassle-free returns—important for online shoppers.

However, a closer look at the financials reveals some concerning trends. While the company’s small size (meeting two of three conditions for being classified as small) allows for agility, its equity has taken a significant hit, dropping 46% to -£1.9 million. Cash reserves have also shrunk by nearly half, falling 47% to £11,000. Bank borrowings are down 20%, which is good, but creditors have increased by 40%, suggesting a growing reliance on short-term debt. Trade debtors have also decreased, which is positive, but overall, the picture isn’t great. There’s no mention of an auditor, which is standard for small companies, but the decline in net assets warrants attention. It's possible they are burning through cash to fuel growth, but it’s a situation to monitor closely.

Registered in England/Wales under the registration number 11196254, with a registered address at WC2N 6JU, London, C/O RESOLVE ADVISORY LIMITED, 22 York Buildings.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.