Raw Perfection Limited

Raw Perfection Ltd, based in London, UK, is a small, active company established 23 years ago. With three employees and £702,812 in assets, it operates from a virtual address, managed by a single director and owner. The company’s e-commerce site, Raw Perfection, showcases a range of cruelty-free, vegan, and sustainable skincare products, earning a 1.0 rating from one Google review. It regularly imports organic chemicals (43 months) but exports optical and medical tools and devices irregularly (1 month).

The company’s website highlights a focus on high-quality ingredients and ethical sourcing, with products like melting balms, cleansers, and hyaluronic drops prominently featured. The site emphasizes cruelty-free formulations, sustainable practices, and a commitment to superior integrity—a clear appeal to conscious consumers. While the company’s name suggests a focus on raw ingredients, the product range leans towards sophisticated skincare solutions, indicating a shift in strategy.

Financially, Raw Perfection Ltd presents a mixed picture. Accumulated amortisation impairment intangible assets decreased significantly by -170%, which is a large change. Advances credits directors remained steady at £59,000, and cash bank on hand increased by 31% to £250,000. However, creditors decreased by -52%, and current assets increased by 20% to £700,000. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows for flexibility, but the large decrease in amortisation raises questions about the value of its intangible assets. The accounts are unaudited, a common practice for small companies.

Overall, Raw Perfection Ltd appears to be navigating the challenges of a competitive skincare market. Its commitment to ethical practices and a well-designed e-commerce site are strengths, but the company’s financial performance warrants close monitoring.

Registered in England/Wales under the registration number 04363879, with a registered address at EC1V 2NX, United Kingdom, London, 128 City Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.