Ruroc Limited

  • Large
  • Holding
  • Active
  • 14 years
  • 90 employees
  • £7,980,892 (assets)
  • £18,640,693 (revenue)
  • Real address
  • 1 director
  • 1 owner
  • Irregular importer
  • Regular exporter
  • E-commerce
  • Rating 3.0 (152)

Field of Operation

Manufacture of sports goods
32300 2374 companies

Website

Social media

Summary

Ruroc Limited, based in Gloucester, UK, is a large holding company with an active status, established fourteen years ago. Employing ninety people, the company boasts assets of £7,980,892 and yearly revenue of £18,640,693. It operates from a real address and is managed by one director and one owner. Ruroc is an e-commerce site selling motorcycle and snow helmets, with a Google rating of 3.0 based on 152 reviews. The company is an irregular importer of optical and medical tools (two months of imports) and a regular exporter of headgear and accessories (nineteen months of exports).

The company's website, Ruroc.com, showcases a range of helmets for both motorcycle and snow sports, with a focus on design and technology. It offers a variety of styles, colors, and sizes, catering to a broad customer base. The site also features accessories, apparel, and a blog with helpful guides and reviews. The company actively promotes its products through social media and online advertising, with a clear emphasis on visual appeal and brand storytelling.

Financially, Ruroc Limited’s report reveals some concerning trends. While turnover remained steady at £18.6 million, net assets decreased by 26%, dropping to £17 million. Bank borrowings increased by 20%, reaching £480,000, and cash reserves declined by 30% to £980,000. Trade creditors also rose by 18%, suggesting a need for better cash flow management. The company’s size (meeting two of three criteria for a large company) and lack of an auditor (likely exempt) means the figures are unaudited.

Despite these challenges, Ruroc’s strong brand and online presence suggest a resilient business. The company’s focus on innovative helmet designs and a dedicated customer base could help it navigate the current financial pressures. It’s possible the increased borrowing reflects investments in product development or marketing efforts, which, if successful, could drive future growth.

Registered in England/Wales under the registration number 07450896, with a registered address at GL4 3RT, England, Gloucester, Unit 2 Barnett Way Barnett Way, Barnwood.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.

Owners & PSC

  • Ruroc Holdings Ip Ltd
  • 9 years
  • 75%+

Managers

  • Smythe Paul William
  • 3 years
  • 4
Ceo

Last reports

Download the last financial report
Download the last confirmation report
* may contain a full shareholder list

Last news

  1. Full accounts made up to 2023-12-31
  2. Confirmation statement made on 2024-07-03 with updates
  3. Termination of appointment of Warwick Howerd Nash as a director on 2024-02-28

Importer profile by HS codes

Last imported products

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Exporter profile by HS codes

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