Conversion-uk Ltd

Conversion-Uk Ltd is a small, active company based in Harrow, UK, founded twelve years ago in 2012. With just one employee and £136,445 in assets, it operates from a virtual address shared by thirty other companies. The company is led by two directors and owned by Nixon Mark, who is also the solo founder. It’s a regular importer, primarily bringing in machinery, boilers, and mechanical appliances—parts, with 25 months of import activity recorded, the last in 2019.

The company’s website paints a picture of a specialized CRO (Conversion Rate Optimization) agency. It offers services like advanced conversion rate optimization, personalization, product and pricing experimentation, and enterprise program consulting. It seems to be a B2B operation, targeting businesses looking to improve their website performance and revenue. The website boasts a team of over 100 specialists and highlights a track record of generating over £2 billion in additional revenue for clients like Dollar Shave Club, Meta, and Microsoft. It’s a fairly sophisticated operation, with a blog, resources, and even a statistical calculator.

Financially, Conversion-Uk Ltd shows some interesting trends. Cash bank on hand decreased by 18%, while creditors increased by 24%. Bank borrowings plummeted by a huge 100%, which is a positive sign. Loans from directors, however, increased significantly by 57%. Net assets also rose by 24%, suggesting a healthy equity position, despite the increased debt. The company meets the criteria for a small business, with turnover under £10.2 million, assets under £5.1 million, and fewer than 50 employees. The accounts are unaudited, and there’s no auditor mentioned, which is typical for small companies.

It seems Conversion-Uk Ltd is doing well, but it’s important to note that the company is reliant on loans from directors, which could be a risk if things were to change. The company’s focus on CRO suggests a high-value, specialized service, which could insulate it from some of the broader economic pressures.

Registered in England/Wales under the registration number 08220488, with a registered address at HA1 2EN, England, Harrow, Congress House, Lyon Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.