Swallow Games Ltd.

Swallow Games Ltd, based in Ipswich, UK, is a small, active company founded 24 years ago in 2000. It employs just one person and holds £32,869 in assets, operating from a virtual address shared by many other businesses. Two directors and one owner—solo founder Peter Swallow—guide the company, which currently has a 3.0 Google rating based on 17 reviews. The business regularly imports toys, games, and sports equipment, with 17 months of import activity recorded, the last in July 2023.

The company’s website, SwallowGames.com, presents a diverse range of products, from Playstation and Xbox consoles to electronics, watches, and even mini NES consoles. It’s a full-fledged e-commerce operation, with categories clearly laid out and a focus on competitive pricing. The site offers a basket and login/register options, suggesting a desire to build customer loyalty.

Financially, Swallow Games Ltd is showing some concerning trends. Current assets have decreased by 29%, dropping to £33,000, while net assets have plummeted a staggering 540%, resulting in a negative balance of -£9,300. Creditors have also decreased, but the sharp decline in equity is a significant red flag. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows for flexibility, but the substantial loss in equity suggests it's burning through cash. No auditor is mentioned, which is typical for small, exempt companies, so the financial statements are unaudited.

Overall, Swallow Games Ltd appears to be struggling to maintain financial health. While its online store is active and offers a wide selection of products, the negative equity raises questions about its long-term viability.

Registered in England/Wales under the registration number 04133481, with a registered address at IP3 9FJ, England, Ipswich, Suffolk, C/O Simply Accounts & Tax Epsilon Terrace, West Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.