Leju Limited

Leju Limited, based in Portslade, UK, is a small, active company established seventeen years ago in 2007. With a real address and a modest £63,645 in assets, the company is run by three directors and two owners, employing just one person. It’s a regular importer and exporter of jewelry, precious stones, and metals, with a history of importing for ten months and exporting for twenty.

The company’s website, shop.lejudesigns.com, showcases a vibrant collection of handmade jewelry, emphasizing colorful bracelets, beaded designs, and shimmering gemstones. The site caters to a wide range of tastes, offering items for men, women, and children, and even providing personalized gift options. Leju’s website is clearly focused on ecommerce, with a user-friendly interface, detailed product descriptions, and a variety of payment options. They offer free UK shipping over £65 and worldwide shipping over £150.

Financially, Leju Limited presents a mixed picture. While cash bank on hand increased by 41% to £37,000, current assets decreased slightly to £64,000. Bank borrowings, however, saw a significant drop, with both current and non-financial instruments decreasing by 12% and 33% respectively. Creditors also decreased, but trade debtors increased by 8.2%. The company’s small size—meeting two of three criteria for a small company—allows for flexibility, but the decrease in equity by 11% is a point to watch. The lack of an auditor mentioned suggests they are exempt as a small company, so the figures are unaudited.

The company’s success seems to hinge on its ability to maintain a strong online presence and appeal to customers seeking unique, handmade jewelry. It will be interesting to see if they can continue to grow their export business and navigate the challenges of fluctuating currency rates and global shipping costs.

Registered in England/Wales under the registration number 06434979, with a registered address at BN41 1WR, England, Portslade, Wood & Associates Llp Suite India1, Maritime House Basin Road North, Portslade.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.