Live Reef Limited

Live Reef Limited, based in Tiverton, UK, is a small, active company founded ten years ago in 2014. With a single employee and £100 in assets, it’s a solo-founder operation led by a director and owner, Wulff David James. The company operates in a variety of industries, including wholesale of electronic and telecommunications equipment, marine aquaculture, manufacture of consumer electronics, and research and experimental development. It’s also an irregular importer of electrical machinery and equipment, with just one month of import activity recorded back in 2018.

The company’s website, ReefX, showcases a focus on ethical reefkeeping and provides a range of products and services for reef aquarium enthusiasts. These include additives, controllers, and synthetic live rock, all marketed with a strong emphasis on sustainability and quality. The site also features dosing calculators and product safety data sheets, suggesting a commitment to customer support and transparency. It also manages Live Reef Distribution Limited.

Financially, Live Reef Limited presents a mixed picture. While bank borrowings increased by 2.7% to £580,000, cash reserves remained steady at £100. Current assets also stayed at £100. Equity, however, stayed at £100. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows for flexibility, but the consistent low cash balance suggests it's operating close to the edge. With no auditor mentioned (likely exempt as a small company), the figures rely on unaudited statements.

Overall, Live Reef Limited seems to be a niche player in the reefkeeping market, but its financial health is something to keep an eye on. The company’s focus on ethical practices and customer support, however, could be key to its long-term success.

Registered in England/Wales under the registration number 09223827, with a registered address at EX16 6JN, Tiverton, Devon, 25 Pinnex Moor Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.