Hsh2 Ltd

Hsh2 Ltd, operating as New Home Sweet Home, is a small, active company based in Croydon, UK. Founded four years ago in 2020, it employs two people and holds £109,028 in assets. The business is led by a single director and owner, Buahin Sandra Yaa Koramah, and functions as an irregular importer, primarily bringing in oil seeds and fruits used for oil—the last import occurred in October 2024.

New Home Sweet Home’s website showcases a vibrant retail operation specializing in authentic African groceries. Located in West Croydon’s market street, the store offers a wide range of products, from ethnic foods and traditional beverages to beauty products and cultural artifacts. The website highlights a commitment to providing fresh, high-quality ingredients and promoting African culture through food. It’s clear they’re aiming to be a one-stop shop for the African diaspora in the UK.

Financially, Hsh2 Ltd presents a mixed picture. While current assets have doubled to £110,000, net assets have also grown to £17,000. However, bank borrowings have increased significantly by 180%, reaching £62,000, and cash reserves have fallen by 71% to just £1,300. Creditors have also risen dramatically, increasing by 630% to £17,000. The company meets two of three criteria to be considered small (turnover under £10.2m, assets under £5.1m, fewer than 50 employees). Loans from directors have also increased by 510%, reaching £11,000. As a small company, it is exempt from an audit, so the figures are unaudited.

It seems Hsh2 Ltd is experiencing a period of growth, but it’s also burning through cash. The increase in bank borrowings suggests the business may be relying on external funding to support its operations, and the drop in cash reserves is something to keep an eye on.

Registered in England/Wales under the registration number 12806265, with a registered address at CR0 3SQ, England, Croydon, Surrey, 2-3 The Parade Mead Place.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.