Ecomdirect Ltd

Ecomdirect Ltd is a small, active company based in London, UK, founded seven years ago in 2017. It employs just two people and holds £104,886 in assets. The company operates from a virtual address – 107 other companies are registered at the same location – and is run by two directors and two owners. Ecomdirect Ltd regularly imports leather goods, travel bags, and animal harnesses, with its last import operation occurring in August 2024. The company’s activities span non-specialised wholesale trade, retail sale of flowers and pet food, and retail via internet.

The company’s website is minimal, offering little insight into its operations beyond its registered name. It appears to be primarily a wholesale or import business rather than a direct-to-consumer e-commerce operation. The lack of a detailed website suggests a business-to-business focus, relying on direct sales or partnerships rather than online marketing.

Financially, Ecomdirect Ltd presents a mixed picture. Accumulated depreciation on its plant and vehicles increased, suggesting ongoing investment in equipment. However, cash bank on hand plummeted by a significant 78%, dropping to just £2,300—a worrying trend. Creditors rose by 12%, while trade creditors also increased, indicating potentially tighter payment terms with suppliers. Equity, representing the company’s net worth, decreased by 27%, falling to £24,000. Net current assets also declined, dropping by 30%. Despite these challenges, total inventories increased by 11%, suggesting a build-up of stock. The company’s small size—meeting two of three criteria for a small company—helps it remain flexible, but the decline in equity and cash reserves warrants attention. No auditor is mentioned, which is expected for a small, exempt company.

Overall, Ecomdirect Ltd seems to be facing some financial headwinds. While it maintains a steady import business, the decrease in cash and equity suggests it’s burning through money faster than it’s generating it. Whether this is a temporary setback or a longer-term issue remains to be seen, but it highlights the challenges faced by small businesses navigating a competitive market.

Registered in England/Wales under the registration number 10736068, with a registered address at N14 6HF, United Kingdom, London, 286b Chase Road, Southgate.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.