Bellababy Ltd

Bellababy Ltd from Twickenham UK: a small company with an active status, was founded eight years ago and currently employs two people. The company holds £351,615 in assets and operates from a real address. With two directors and two owners, Bellababy Ltd runs an e-commerce site and regularly imports furniture, lighting, and prefabricated buildings—a trend spanning eleven months, with the latest import in June 2023. It exports these same items irregularly, with just one month of export activity recorded as of August 2022.

The company’s website, Bella Baby, showcases a wide range of baby products, from travel systems and car seats to feeding essentials and nursery furniture. It emphasizes award-winning shopping, next-day delivery, and a loyalty program—all hallmarks of a modern online retailer. The site even has a blog, reinforcing its expertise in baby care and offering helpful advice to parents.

Financially, Bellababy Ltd presents a mixed picture. Current assets have decreased by 31% to £350,000, while net assets have plummeted 14% to -£580,000. Bank borrowings have decreased by 50%, reaching £10,000, and cash reserves have fallen 56% to £3,400. Creditors have decreased by 56%, suggesting better debt management. Trade debtors have increased by 200%, which could be a sign of delayed customer payments. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it remain nimble, but the sharp equity drop raises concerns. With no auditor mentioned (likely exempt as a small company), the figures rely on unaudited statements.

In short, Bellababy Ltd is facing challenges, although it maintains a strong online presence and a focus on customer service. The company’s ability to navigate these financial pressures and sustain its growth will be key to its long-term success.

Registered in England/Wales under the registration number 10426898, with a registered address at TW1 3BE, England, Twickenham, 58-60 Richmond Rd.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.