Ainsly Limited
- Small
- Active
- 8 years
- 16 employees
- £3,747,395 (assets)
- Virtual address
- 2 directors
- 1 owner
- Regular importer
- Regular exporter
Two conditions of three:
1.Turnover < £10.2 million
2.Balance sheet total < £5.1 million
3.Average number of employees < 50
Field of Operation
Website
Summary
Ainsly Ltd from Cheltenham UK is a small, active company founded eight years ago. With 16 employees and £3,747,395 in assets, it operates from a virtual address—a detail worth noting as ninety-three companies share the same location. The company is led by two directors and one owner, and regularly imports and exports optical and medical tools and devices, though import activity stretches back five months, while export activity is more recent, spanning just three months.
The company’s website, Waldo Daily Contact Lenses, showcases a modern e-commerce business specializing in vitamin B12-infused lenses for dry eyes. It’s clearly targeting a consumer market, emphasizing comfort, affordability, and convenience—with a subscription model allowing for flexible delivery. The site’s professional design and endorsements from doctors and experts suggest a concerted effort to build trust and brand recognition. It’s a modern retail operation, selling via mail order and the internet.
Financially, Ainsly Ltd presents a mixed picture. While current assets increased by 43% to £3,700,000, net assets actually decreased by 230% to £1,800,000. Cash bank on hand took a significant hit, falling 75% to just £9,400. Trade debtors increased by 61% to £3,600,000, which could indicate a need to manage customer payments more effectively. The company’s small size—meeting two of three criteria for a small company—helps it remain agile, but the decrease in equity is concerning. No auditor is mentioned, which is typical for a small, exempt company.
The company’s net assets are still positive, but the decrease in cash and the increase in debtors suggest it may be burning through money faster than it's bringing it in. The deferred payment for the sale of its main trade, due in twelve months, could be a factor, but the future of the company’s proprietary CLEA product will likely determine its long-term viability.
Registered in England/Wales under the registration number 10588575, with a registered address at GL52 2EX, United Kingdom, Cheltenham, Gloucestershire, 3 Fairview Court, Fairview Road.
WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Owners & PSC
-
Individual
- Hinde Ashleigh
- 8 years
- 50%+
-
Resident of United Kingdom
Managers
-
Individual
- Seton Rogers Sean
- 6 years
- 1
-
Resident of United Kingdom
-
Individual
- Hinde Ashleigh
- 8 years
-
Resident of United Kingdom
Last reports
The latest confirmation statement submitted twenty eight days ago.
Last news
-
Confirmation statement made on 2025-03-27 with no updatesDownload 3 pages pdf report
-
Unaudited abridged accounts made up to 2023-12-31Download 8 pages pdf report
-
Confirmation statement made on 2024-03-27 with no updatesDownload 3 pages pdf report
Importer profile by HS codes
Last imported products
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Exporter profile by HS codes
Last exported products
Similar exporters
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- HS codes
- Financial data
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FAQ about Ainsly Limited
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