Import/export HS code 85437005: Portable electronic readers

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Why this is important if you are looking for potential customers in the UK:

  • It helps you understand the market size for your product in the UK.
  • It provides you with a list of potential leads who have bought similar products.

* UK only, last 24 months analysed

Imports by country

What this shows: Import market volume by exporter country into the UK.

Top 5 values

Country £
China 97,392,341
China, Hong Kong Special Administrative Region 26,038,847
Viet Nam 13,599,357
France 5,307,606
Spain 1,499,392

Countries rank shift: first 12 months vs second 12 months

What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
China 41,005,694 56,386,647 +15,380,953
China, Hong Kong Special Administrative Region 7,302,679 18,736,168 +11,433,489
Viet Nam 13,454,644 144,713 -13,309,931
France 62,959 5,244,647 +5,181,688
Spain 59,700 1,439,692 +1,379,992
Taiwan 580,261 489,146 -91,115
Slovakia 370,455 292,686 -77,769
Poland 4,558 361,039 +356,481
Thailand 356,653 4,054 -352,599
Ireland 7,431 337,434 +330,003

Imports by country of origin

What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.

Top 5 values

Origin £
China 132,312,348
Viet Nam 14,174,592
Germany 135,547
United States 102,034
Mexico 67,063

Country of origin rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
China 49,179,801 83,132,547 +33,952,746
Viet Nam 14,029,278 145,314 -13,883,964
Germany 59,232 76,315 +17,083
United States 42,193 59,841 +17,648
Mexico 67,063 0 -67,063
Canada 61,395 0 -61,395
China, Hong Kong Special Administrative Region 23,734 6,270 -17,464
Taiwan 23,668 2,486 -21,182
Netherlands 20,919 5,069 -15,850
South Korea 24,967 0 -24,967

Importers across UK regions

What this shows: Number of importing companies by UK ITL2 region.

Top 5 values

UK region Companies
Inner London - West 9
Outer London - West and North West 5
Inner London - East 4
Leicestershire, Rutland and Northamptonshire 4
Surrey, East and West Sussex 4

UK regions rank shift: first 12 months vs second 12 months

What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.

Top 10 values

UK region First 12m Second 12m Delta
Inner London - West 5 5 +0
Outer London - West and North West 5 1 -4
Inner London - East 2 3 +1
Leicestershire, Rutland and Northamptonshire 2 3 +1
Surrey, East and West Sussex 0 4 +4
Bedfordshire and Hertfordshire 2 1 -1
Berkshire, Buckinghamshire and Oxfordshire 2 1 -1
Derbyshire and Nottinghamshire 1 2 +1
Kent 1 1 +0
West Midlands 1 2 +1

Import volume by transport

What this shows: Import value by transport mode used to bring goods into the UK.

Top 5 values

Transport £
Roll on Roll off (RORO) 72,040,264
Sea transport (not vehicle on ferry) 39,621,666
Air transport 35,346,362
Other 476,564

Transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Roll on Roll off (RORO) 31,029,069 41,011,195 +9,982,126
Sea transport (not vehicle on ferry) 16,903,133 22,718,533 +5,815,400
Air transport 15,619,659 19,726,703 +4,107,044
Other 159,098 317,466 +158,368

Import volume by port

What this shows: Import value handled by each UK port.

Top 5 values

Port £
Felixstowe 64,924,446
London Heathrow Airport 33,833,167
London Gateway Port 21,978,642
Southampton 16,656,224
Dover / Eurotunnel 5,340,757

Port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
Felixstowe 30,868,694 34,055,752 +3,187,058
London Heathrow Airport 15,104,565 18,728,602 +3,624,037
London Gateway Port 4,687 21,973,955 +21,969,268
Southampton 16,459,809 196,415 -16,263,394
Dover / Eurotunnel 0 5,340,757 +5,340,757
Dover 323,932 1,687,133 +1,363,201
499 53,885 533,580 +479,695
000 159,098 317,466 +158,368
Eurotunnel 119,597 227,329 +107,732
Birmingham Airport 167,565 134,126 -33,439

Importer companies by SIC division

What this shows: Industry breakdown (SIC divisions) of importing companies.

Top 5 values

SIC Companies
Retail trade, except of motor vehicles and motorcycles 11
Wholesale trade, except of motor vehicles and motorcycles 9
Office administrative, office support and other business support activities 6
Manufacture of computer, electronic and optical products 3
Repair and installation of machinery and equipment 3

Importer companies over time

What this shows: Monthly count of unique importing companies.

Latest 5

Month Companies
2025-11 9
2025-10 6
2025-09 7
2025-08 8
2025-07 5

Top importers

What this shows: Companies with the highest number of months traded for this HS code.

Importer company size by revenue band

What this shows: Distribution of importers across company revenue bands.

Top 5 values

Revenue Companies
54m+ 19
1m-15m 14
0-1m 10
15m-54m 6
Other 6

Import seasonality

What this shows: Average monthly import pattern from historical data.

Exports by country

What this shows: Export market volume by destination country from the UK.

Top 5 values

Country £
France 3,529,056
Ireland 2,095,296
Germany 1,805,671
China, Hong Kong Special Administrative Region 794,498
United States 360,342

Export countries rank shift: first 12 months vs second 12 months

What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
France 8,817 3,520,239 +3,511,422
Ireland 186,298 1,908,998 +1,722,700
Germany 1,627,180 178,491 -1,448,689
China, Hong Kong Special Administrative Region 608,819 185,679 -423,140
United States 41,047 319,295 +278,248
Poland 89,743 247,376 +157,633
Netherlands 254,968 11,030 -243,938
Zambia 137,212 1,522 -135,690
Belgium 2,722 110,439 +107,717
Turkey 2,810 101,210 +98,400

Exports by country of origin

What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.

Top 5 values

Origin £
China 55
XI 32

Export origin countries rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
China 55 0 -55
XI 32 0 -32

Export volume by transport

What this shows: Export value by transport mode used to ship goods from the UK.

Top 5 values

Transport £
Roll on Roll off (RORO) 8,087,712
Air transport 1,960,981
Sea transport (not vehicle on ferry) 340,627
Other 87

Export transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Roll on Roll off (RORO) 2,096,680 5,991,032 +3,894,352
Air transport 1,222,055 738,926 -483,129
Sea transport (not vehicle on ferry) 84,485 256,142 +171,657
Other 87 0 -87

Export volume by port

What this shows: Export value handled by each UK port.

Top 5 values

Port £
Dover / Eurotunnel 5,640,679
Holyhead 1,722,962
Manchester Airport 639,024
London Heathrow Airport 595,083
East Midlands Airport 377,451

Export port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
Dover / Eurotunnel 1,746,810 3,893,869 +2,147,059
Holyhead 50,635 1,672,327 +1,621,692
Manchester Airport 627,456 11,568 -615,888
London Heathrow Airport 347,779 247,304 -100,475
East Midlands Airport 159,220 218,231 +59,011
Dover 176,190 110,375 -65,815
Felixstowe 33,824 224,296 +190,472
Liverpool Docks 85,398 159,801 +74,403
ZLC 7,133 220,959 +213,826
London Stansted Airport 59,651 20,371 -39,280

Quick facts

HS code: 85437005

Coverage: United Kingdom, most metrics for the last 24 months

Description: Battery-powered devices for reading and playing text, images, or audio files