Import/export HS code 491191: Pictures and Photographs

Printed pictures, designs, and photographs for decoration or display

Why this is important if you are looking for potential customers in the UK:

  • It helps you understand the market size for your product in the UK.
  • It provides you with a list of potential leads who have bought similar products.

* UK only, last 24 months analysed

Imports by country

What this shows: Import market volume by exporter country into the UK.

Top 5 values

Country £
Poland 53,047,967
China 30,492,734
United States 26,930,069
Germany 19,305,926
Netherlands 7,981,333

Countries rank shift: first 12 months vs second 12 months

What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
Poland 22,341,183 30,706,784 +8,365,601
China 15,188,419 15,304,315 +115,896
United States 16,496,951 10,433,118 -6,063,833
Germany 10,273,188 9,032,738 -1,240,450
Netherlands 5,957,991 2,023,342 -3,934,649
Luxembourg 6,475,175 0 -6,475,175
Czechia 3,647,435 2,495,478 -1,151,957
France 2,426,911 3,590,751 +1,163,840
Switzerland 4,133,079 1,273,546 -2,859,533
India 2,434,193 2,461,980 +27,787

Imports by country of origin

What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.

Top 5 values

Origin £
Germany 67,204,659
China 32,896,668
United States 30,817,174
United Kingdom 10,669,698
Netherlands 6,612,134

Country of origin rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
Germany 29,251,845 37,952,814 +8,700,969
China 16,165,380 16,731,288 +565,908
United States 21,018,164 9,799,010 -11,219,154
United Kingdom 6,432,738 4,236,960 -2,195,778
Netherlands 3,618,600 2,993,534 -625,066
Sweden 3,127,421 2,226,592 -900,829
India 2,464,791 2,475,485 +10,694
Canada 3,441,433 406,038 -3,035,395
France 2,050,770 1,218,819 -831,951
Belgium 2,884,982 259,218 -2,625,764

Importers across UK regions

What this shows: Number of importing companies by UK ITL2 region.

Top 5 values

UK region Companies
Inner London - West 150
Berkshire, Buckinghamshire and Oxfordshire 42
Inner London - East 42
Outer London - West and North West 32
Bedfordshire and Hertfordshire 23

UK regions rank shift: first 12 months vs second 12 months

What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.

Top 10 values

UK region First 12m Second 12m Delta
Inner London - West 90 94 +4
Berkshire, Buckinghamshire and Oxfordshire 28 30 +2
Inner London - East 31 23 -8
Outer London - West and North West 21 20 -1
Bedfordshire and Hertfordshire 17 14 -3
Surrey, East and West Sussex 13 13 +0
Leicestershire, Rutland and Northamptonshire 14 10 -4
Greater Manchester 11 10 -1
West Yorkshire 15 10 -5
Kent 10 15 +5

Import volume by transport

What this shows: Import value by transport mode used to bring goods into the UK.

Top 5 values

Transport £
Roll on Roll off (RORO) 96,124,197
Air transport 44,561,922
Sea transport (not vehicle on ferry) 32,853,064
Other 10,632,648
Road transport 925,567

Transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Roll on Roll off (RORO) 51,607,006 44,517,191 -7,089,815
Air transport 26,900,270 17,661,652 -9,238,618
Sea transport (not vehicle on ferry) 14,240,263 18,612,801 +4,372,538
Other 6,593,898 4,038,750 -2,555,148
Road transport 339,791 585,776 +245,985

Import volume by port

What this shows: Import value handled by each UK port.

Top 5 values

Port £
Dover 47,791,430
London Heathrow Airport 26,491,528
Eurotunnel 24,205,218
London 13,082,222
Felixstowe 10,923,030

Port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
Dover 20,057,555 27,733,875 +7,676,320
London Heathrow Airport 18,020,851 8,470,677 -9,550,174
Eurotunnel 12,314,302 11,890,916 -423,386
London 12,340,167 742,055 -11,598,112
Felixstowe 6,583,844 4,339,186 -2,244,658
000 6,593,898 4,038,750 -2,555,148
Southampton 3,965,565 4,667,398 +701,833
London Stansted Airport 3,594,189 3,703,571 +109,382
Dover / Eurotunnel 4,054,423 2,861,358 -1,193,065
499 534,702 5,425,654 +4,890,952

Importer companies by SIC division

What this shows: Industry breakdown (SIC divisions) of importing companies.

Top 5 values

SIC Companies
Retail trade, except of motor vehicles and motorcycles 212
Wholesale trade, except of motor vehicles and motorcycles 152
Office administrative, office support and other business support activities 45
Activities of head offices; management consultancy activities 24
Other manufacturing 24

Importer companies over time

What this shows: Monthly count of unique importing companies.

Latest 5

Month Companies
2026-01 62
2025-11 73
2025-10 99
2025-09 81
2025-08 68

Top importers

What this shows: Companies with the highest number of months traded for this HS code.

Importer company size by revenue band

What this shows: Distribution of importers across company revenue bands.

Top 5 values

Revenue Companies
1m-15m 227
54m+ 201
0-1m 77
15m-54m 68
Other 55

Import seasonality

What this shows: Average monthly import pattern from historical data.

Exports by country

What this shows: Export market volume by destination country from the UK.

Top 5 values

Country £
United States 42,262,558
France 18,714,348
Germany 11,226,854
Taiwan 10,765,276
Switzerland 9,602,135

Export countries rank shift: first 12 months vs second 12 months

What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
United States 25,061,262 17,201,296 -7,859,966
France 12,170,089 6,544,259 -5,625,830
Germany 7,378,218 3,848,636 -3,529,582
Taiwan 10,627,874 137,402 -10,490,472
Switzerland 6,548,906 3,053,229 -3,495,677
China, Hong Kong Special Administrative Region 4,337,358 2,373,591 -1,963,767
Netherlands 3,640,484 2,297,772 -1,342,712
Ireland 2,675,664 2,143,350 -532,314
Italy 2,316,969 1,478,172 -838,797
Sweden 368,639 2,394,536 +2,025,897

Exports by country of origin

What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.

Top 5 values

Origin £
XI 483,777
China 107,759
Italy 16,009
Ireland 3,406
Netherlands 7

Export origin countries rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
XI 12,441 471,336 +458,895
China 51,360 56,399 +5,039
Italy 7,817 8,192 +375
Ireland 3,172 234 -2,938
Netherlands 0 7 +7
Viet Nam 0 1 +1

Export volume by transport

What this shows: Export value by transport mode used to ship goods from the UK.

Top 5 values

Transport £
Air transport 81,219,972
Roll on Roll off (RORO) 61,887,007
Sea transport (not vehicle on ferry) 2,858,820
Other 641,389
Road transport 49,271

Export transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Air transport 46,368,400 34,851,572 -11,516,828
Roll on Roll off (RORO) 42,073,347 19,813,660 -22,259,687
Sea transport (not vehicle on ferry) 1,794,325 1,064,495 -729,830
Other 86,411 554,978 +468,567
Road transport 34,000 15,271 -18,729

Export volume by port

What this shows: Export value handled by each UK port.

Top 5 values

Port £
Dover / Eurotunnel 47,281,576
London Heathrow Airport 40,846,684
East Midlands Airport 27,217,360
London 7,157,097
London Stansted Airport 7,156,915

Export port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
Dover / Eurotunnel 33,184,336 14,097,240 -19,087,096
London Heathrow Airport 21,718,420 19,128,264 -2,590,156
East Midlands Airport 17,204,368 10,012,992 -7,191,376
London 4,785,035 2,372,062 -2,412,973
London Stansted Airport 4,252,087 2,904,828 -1,347,259
ZLC 2,730,137 2,264,246 -465,891
Dover 1,885,856 1,314,475 -571,381
Holyhead 939,016 907,735 -31,281
Liverpool Docks 760,165 453,257 -306,908
Felixstowe 892,485 98,119 -794,366

Quick facts

HS code: 491191

Coverage: United Kingdom, most metrics for the last 24 months

Description: Printed pictures, designs, and photographs for decoration or display