Import/export HS code 190490: Various prepared cereal foods
Includes all other cereal-based foods not listed elsewhere, such as rice-based snacks or grain mixes
Why this is important if you are looking for potential customers in the UK:
- It helps you understand the market size for your product in the UK.
- It provides you with a list of potential leads who have bought similar products.
* UK only, last 24 months analysed
Imports by country
What this shows: Import market volume by exporter country into the UK.
Top 5 values
| Country | £ |
|---|---|
| France | 27,939,924 |
| Belgium | 23,287,651 |
| Spain | 15,306,512 |
| South Korea | 5,798,655 |
| Italy | 5,359,836 |
Countries rank shift: first 12 months vs second 12 months
What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| France | 12,050,224 | 15,889,700 | +3,839,476 |
| Belgium | 10,053,299 | 13,234,352 | +3,181,053 |
| Spain | 6,860,467 | 8,446,045 | +1,585,578 |
| South Korea | 2,343,132 | 3,455,523 | +1,112,391 |
| Italy | 2,426,251 | 2,933,585 | +507,334 |
| Denmark | 2,647,621 | 2,330,298 | -317,323 |
| Germany | 2,356,908 | 1,301,035 | -1,055,873 |
| Greece | 1,646,459 | 1,227,935 | -418,524 |
| Ireland | 1,055,868 | 1,698,194 | +642,326 |
| India | 1,069,847 | 1,341,177 | +271,330 |
Imports by country of origin
What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.
Top 5 values
| Origin | £ |
|---|---|
| France | 27,560,828 |
| Spain | 18,289,253 |
| Italy | 13,615,999 |
| Belgium | 12,712,339 |
| South Korea | 5,517,225 |
Country of origin rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| France | 10,817,398 | 16,743,430 | +5,926,032 |
| Spain | 9,102,665 | 9,186,588 | +83,923 |
| Italy | 6,842,576 | 6,773,423 | -69,153 |
| Belgium | 5,247,333 | 7,465,006 | +2,217,673 |
| South Korea | 2,277,865 | 3,239,360 | +961,495 |
| Greece | 1,787,436 | 1,012,804 | -774,632 |
| India | 1,064,219 | 1,274,463 | +210,244 |
| Germany | 1,258,560 | 799,702 | -458,858 |
| Thailand | 866,992 | 1,162,160 | +295,168 |
| Bulgaria | 972,694 | 887,892 | -84,802 |
Importers across UK regions
What this shows: Number of importing companies by UK ITL2 region.
Top 5 values
| UK region | Companies |
|---|---|
| Outer London - East and North East | 50 |
| Outer London - West and North West | 39 |
| Bedfordshire and Hertfordshire | 27 |
| Inner London - East | 27 |
| Berkshire, Buckinghamshire and Oxfordshire | 18 |
UK regions rank shift: first 12 months vs second 12 months
What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.
Top 10 values
| UK region | First 12m | Second 12m | Delta |
|---|---|---|---|
| Outer London - East and North East | 39 | 38 | -1 |
| Outer London - West and North West | 30 | 29 | -1 |
| Bedfordshire and Hertfordshire | 19 | 24 | +5 |
| Inner London - East | 21 | 19 | -2 |
| Berkshire, Buckinghamshire and Oxfordshire | 15 | 13 | -2 |
| Outer London - South | 14 | 10 | -4 |
| Inner London - West | 12 | 11 | -1 |
| West Midlands | 10 | 10 | +0 |
| Leicestershire, Rutland and Northamptonshire | 6 | 8 | +2 |
| Essex | 8 | 8 | +0 |
Import volume by transport
What this shows: Import value by transport mode used to bring goods into the UK.
Top 5 values
| Transport | £ |
|---|---|
| Roll on Roll off (RORO) | 72,883,528 |
| Sea transport (not vehicle on ferry) | 30,912,081 |
| Other | 3,388,811 |
| Air transport | 846,933 |
| Rail transport | 41,138 |
Transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Roll on Roll off (RORO) | 33,980,817 | 38,902,711 | +4,921,894 |
| Sea transport (not vehicle on ferry) | 13,211,127 | 17,700,954 | +4,489,827 |
| Other | 1,445,501 | 1,943,310 | +497,809 |
| Air transport | 350,828 | 496,105 | +145,277 |
| Rail transport | 41,138 | 0 | -41,138 |
| Road transport | 1,378 | 909 | -469 |
Import volume by port
What this shows: Import value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Dover | 25,679,482 |
| Eurotunnel | 20,781,519 |
| Dover / Eurotunnel | 10,092,160 |
| London | 8,534,943 |
| Felixstowe | 8,279,935 |
Port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Dover | 11,469,910 | 14,209,572 | +2,739,662 |
| Eurotunnel | 10,003,901 | 10,777,618 | +773,717 |
| Dover / Eurotunnel | 4,940,886 | 5,151,274 | +210,388 |
| London | 3,197,184 | 5,337,759 | +2,140,575 |
| Felixstowe | 3,899,928 | 4,380,007 | +480,079 |
| Immingham Docks | 3,946,074 | 4,282,278 | +336,204 |
| Southampton | 3,262,716 | 4,180,748 | +918,032 |
| London Gateway Port | 2,241,867 | 2,276,655 | +34,788 |
| 000 | 1,445,501 | 1,943,310 | +497,809 |
| Liverpool Docks | 1,374,832 | 1,776,149 | +401,317 |
Importer companies by SIC division
What this shows: Industry breakdown (SIC divisions) of importing companies.
Top 5 values
| SIC | Companies |
|---|---|
| Wholesale trade, except of motor vehicles and motorcycles | 189 |
| Retail trade, except of motor vehicles and motorcycles | 75 |
| Manufacture of food products | 48 |
| Food and beverage service activities | 41 |
| Office administrative, office support and other business support activities | 12 |
Importer companies over time
What this shows: Monthly count of unique importing companies.
Latest 5
| Month | Companies |
|---|---|
| 2026-01 | 76 |
| 2025-11 | 104 |
| 2025-10 | 80 |
| 2025-09 | 86 |
| 2025-08 | 69 |
Top importers
What this shows: Companies with the highest number of months traded for this HS code.
| Company | Months traded |
|---|---|
| H MART EUROPE LIMITED | 120 |
| KOREA FOODS COMPANY LIMITED | 106 |
| TAIPEC LIMITED | 87 |
| TAZAKI FOODS LIMITED | 75 |
| STEINS FOODS LTD | 68 |
| MANNING IMPEX LIMITED | 67 |
| ASIAN TRADERS LIMITED | 67 |
| JFC (UK) LIMITED | 66 |
| MAHARAJ FOODS LIMITED | 66 |
| MEXGROCER LIMITED | 65 |
Importer company size by revenue band
What this shows: Distribution of importers across company revenue bands.
Top 5 values
| Revenue | Companies |
|---|---|
| 1m-15m | 133 |
| 0-1m | 67 |
| 54m+ | 65 |
| 15m-54m | 40 |
| Other | 18 |
Import seasonality
What this shows: Average monthly import pattern from historical data.
Exports by country
What this shows: Export market volume by destination country from the UK.
Top 5 values
| Country | £ |
|---|---|
| United States | 30,767,969 |
| Germany | 29,629,838 |
| United Arab Emirates | 24,430,906 |
| Ireland | 15,816,451 |
| Nigeria | 14,635,417 |
Export countries rank shift: first 12 months vs second 12 months
What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| United States | 16,083,827 | 14,684,142 | -1,399,685 |
| Germany | 14,100,626 | 15,529,212 | +1,428,586 |
| United Arab Emirates | 11,492,877 | 12,938,029 | +1,445,152 |
| Ireland | 8,647,079 | 7,169,372 | -1,477,707 |
| Nigeria | 7,807,761 | 6,827,656 | -980,105 |
| Australia | 3,822,521 | 3,098,640 | -723,881 |
| Spain | 4,789,280 | 1,347,312 | -3,441,968 |
| India | 3,536,491 | 2,392,504 | -1,143,987 |
| Ghana | 1,612,633 | 3,940,587 | +2,327,954 |
| Canada | 2,475,624 | 2,529,308 | +53,684 |
Exports by country of origin
What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.
Top 5 values
| Origin | £ |
|---|---|
| XI | 80,155 |
| India | 30,228 |
| Ireland | 16,689 |
| Poland | 13,420 |
| Italy | 11,361 |
Export origin countries rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| XI | 42,134 | 38,021 | -4,113 |
| India | 12,989 | 17,239 | +4,250 |
| Ireland | 14,907 | 1,782 | -13,125 |
| Poland | 4,440 | 8,980 | +4,540 |
| Italy | 3,655 | 7,706 | +4,051 |
| Belgium | 5,989 | 3,938 | -2,051 |
| Germany | 9,530 | 9 | -9,521 |
| Uruguay | 4,043 | 3,013 | -1,030 |
| France | 2,814 | 3,415 | +601 |
| Bulgaria | 2,327 | 0 | -2,327 |
Export volume by transport
What this shows: Export value by transport mode used to ship goods from the UK.
Top 5 values
| Transport | £ |
|---|---|
| Sea transport (not vehicle on ferry) | 161,920,415 |
| Roll on Roll off (RORO) | 26,014,494 |
| Air transport | 1,769,918 |
| Other | 1,415,469 |
| Road transport | 2,804 |
Export transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Sea transport (not vehicle on ferry) | 81,472,744 | 80,447,671 | -1,025,073 |
| Roll on Roll off (RORO) | 14,517,850 | 11,496,644 | -3,021,206 |
| Air transport | 954,779 | 815,139 | -139,640 |
| Other | 914,939 | 500,530 | -414,409 |
| Road transport | 2,804 | 0 | -2,804 |
Export volume by port
What this shows: Export value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| London Gateway Port | 50,234,774 |
| London | 44,574,381 |
| Liverpool Docks | 31,272,871 |
| Southampton | 17,860,513 |
| Felixstowe | 13,270,233 |
Export port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| London Gateway Port | 20,256,824 | 29,977,950 | +9,721,126 |
| London | 21,684,275 | 22,890,106 | +1,205,831 |
| Liverpool Docks | 16,441,148 | 14,831,723 | -1,609,425 |
| Southampton | 11,117,350 | 6,743,163 | -4,374,187 |
| Felixstowe | 9,990,391 | 3,279,842 | -6,710,549 |
| Dover / Eurotunnel | 6,486,847 | 4,843,488 | -1,643,359 |
| Immingham Docks | 3,232,035 | 2,997,074 | -234,961 |
| Holyhead | 1,424,954 | 1,884,483 | +459,529 |
| Belfast Port | 1,579,439 | 1,576,502 | -2,937 |
| Milford | 1,679,136 | 1,457,352 | -221,784 |
Related HS codes
What this shows: Sibling or child HS codes in the same classification branch.
Quick facts
HS code: 190490
Coverage: United Kingdom, most metrics for the last 24 months
Description: Includes all other cereal-based foods not listed elsewhere, such as rice-based snacks or grain mixes