Why Jewellers Limited

Why Jewellers Limited, based in Poole, UK, is a small, active company founded 26 years ago in 1999. With three employees and £1,044,175 in assets, it operates from a virtual address – a point to note as 45 companies are registered at the same location. The business is led by two directors and a single owner, Harris Richard Roderick, who is also the sole founder. It holds a respectable Google rating of 4.0 based on 16 reviews. The company regularly imports jewelry, precious stones, and metals, with the last import activity recorded four months ago in October 2022.

The company's website, Why Jewellers, showcases a high-end jewelry boutique specializing in diamond jewelry and bespoke designs. It operates from Corfe Castle, Dorset, and boasts a physical showroom. The site highlights services like engagement ring design, piano restoration, and even disaster recovery for damaged instruments. The business also features a selection of designers, including well-known names like Andrew Geoghegan and Sarah Ho. The website is clearly geared towards a premium customer base, emphasizing craftsmanship and personalized service.

Financially, Why Jewellers Limited presents a mixed picture. While net assets increased by 4%, bank borrowings surged by 2,400%, reaching £29,000, and cash reserves fell 30% to £28,000. Trade debtors ballooned by 890%, suggesting delayed customer payments or expanded credit terms, and creditors rose 35% to £34,000. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it stay agile, but the sharp equity drop raises questions. With no auditor mentioned (likely exempt as a small company), the figures rely on unaudited statements.

Overall, Why Jewellers Limited appears to be navigating a period of change. While the business maintains a strong online presence and a reputation for quality, the financial data suggests it’s facing some pressures. The company’s ability to leverage its premium brand and skilled craftsmanship will be key to its long-term success.

Registered in England/Wales under the registration number 03758282, with a registered address at BH14 0HU, Poole, Dorset, 31/33 Commercial Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.