Joanna Emily Ltd

Joanna Emily Ltd from Western Road UK: small company, active status, founded 10 years ago, 4 employees, £26,998 assets, virtual address, 1 director, 1 owner, solo founder. Irregular importer of glass and glassware (1 months imported). It’s a small, family-run business based in Portsmouth, UK, with an active trading status. Founded ten years ago in 2014, the company employs just four people and holds a modest £26,998 in assets. The registered address is a virtual one, shared by 53 other companies, and the business is led by a single director and owner, who is also the solo founder. The company imports glass and glassware, although imports are infrequent, with just one month of activity recorded back in 2016.

The company's website, Joanna Emily, is a vibrant online store specializing in personalized gifts. It offers a wide range of items, from necklaces and bracelets to travel mugs and notebooks, all customizable with names, initials, or special messages. The site emphasizes quick dispatch (within two working days) and free UK delivery, and it's currently promoting a 30% discount on the second item when ordering two or more. The website has a very nice design, and it’s clear that they are targeting gift-givers looking for unique and sentimental presents.

Financially, Joanna Emily Ltd presents a mixed picture. While current assets increased slightly to £27,000, net assets decreased significantly to -£26,000—a notable drop. Bank borrowings rose sharply by 31%, reaching £12,000, and cash reserves remained low at just £29. Creditors also increased by 31%, suggesting a reliance on credit from suppliers. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it remain flexible, but the decline in equity raises concerns. With no auditor mentioned, the figures are unaudited, relying on director-reported data.

The company's irregular import activity and the decrease in equity suggest that Joanna Emily Ltd may be facing financial pressures. However, the website’s strong branding and focus on personalized gifts indicate a potential for growth. It's likely that the company is reinvesting in its online presence and marketing efforts, but it will need to manage its finances carefully to ensure long-term sustainability.

Registered in England/Wales under the registration number 09287052, with a registered address at PO6 3EN, United Kingdom, Western Road, Portsmouth, C/O Smooth Accounting Limited, Building 1000 Lakeside North Harbour.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.