New Silk Road Limited

New Silk Road Limited, based in London, UK, is a small, active company established 14 years ago in 2011. With two employees and £108,486 in assets, it operates from a real address in Chelsea Harbour. The company is led by two directors and owned by Zhang Meng. It’s an irregular importer of treated or layered fabrics for industrial use, with just one month of import activity recorded in 2022, but a regular exporter of clothing and accessories—not knitted or crocheted—with 48 months of export activity, the latest in October 2024. The company operates in the retail sale of clothing in specialised stores industries.

The company’s website showcases a curated selection of apparel and accessories, suggesting a focus on higher-end or niche markets. While the site doesn’s offer extensive details, it does feature a blog with articles related to fashion trends and styling tips, indicating an effort to engage with customers and establish brand authority. It’s difficult to determine if the company operates a full-fledged e-commerce platform or primarily serves as a wholesale distributor, but the website’s design and content suggest a deliberate branding strategy.

Financially, New Silk Road Limited presents a mixed picture. While the company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 25 employees) allows for flexibility, some numbers are concerning. Cash bank on hand has fallen by 30% to £100,000, and current assets have declined by 32% to £110,000. Debtors have also seen a significant drop, down 47% to £6,100. On the positive side, creditors decreased by 37%, and retained earnings accumulated losses remain steady at -£1,800,000. The company’s net assets liabilities are -£1,600,000. With no auditor mentioned, the figures are unaudited.

Overall, New Silk Road Limited appears to be navigating a challenging environment. While its export business seems robust, the decline in cash reserves and current assets suggests the company may be burning through money. The steady retained earnings accumulated losses also indicate a lack of profitability. Whether the company can sustain its operations and achieve long-term success remains to be seen, but its focus on niche markets and its online presence offer some hope.

Registered in England/Wales under the registration number 07538044, with a registered address at SW10 0XD, England, London, Unit G5b, Harbour Yard, Chelsea Harbour.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.