Firetree Chocolate Limited

Firetree Chocolate Ltd, based in Peterborough, UK, is a small, active company founded two years ago. With thirteen employees and £480,941 in assets, it’s a real business run by a solo founder and two directors. The company imports machinery, boilers, and mechanical appliances—parts, irregularly, with the last import in January 2025—and exports cocoa and cocoa products, also irregularly, with the last export in January 2023.

The company’s website, firetreechocolate.com, showcases a luxury chocolate brand specializing in bean-to-bar craft chocolate from volcanic islands. It offers a wide range of chocolate bars, hot chocolate, baking ingredients, and gift sets, catering to various tastes and dietary needs. The site highlights the company’s commitment to single-estate cocoa beans, ethical sourcing, and unique flavor profiles. It’s a fully e-commerce operation, with no mention of a physical store.

Financially, Firetree Chocolate Ltd presents a mixed picture. While current assets remain at £480,000, net assets have plummeted to -£1,200,000—a significant drop. Bank borrowings have increased considerably, reaching £200,000, and cash reserves have fallen to £12,000. Creditors also increased, suggesting a need for better management. The company meets two of the three criteria to be considered small, with turnover under £10.2 million, assets under £5.1 million, and fewer than 50 employees. No auditor is mentioned, which is common for small companies.

The company’s reliance on irregular imports and exports could indicate supply chain challenges or seasonal demand. The negative equity suggests it’s burning through cash, although it’s possible that significant investments were made in the past year. The website’s focus on luxury and high-quality ingredients suggests a premium pricing strategy, which may be contributing to the financial strain.

Registered in England/Wales under the registration number 14718281, with a registered address at PE2 6TE, England, Peterborough, 3 Holkham Road, Orton Southgate.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.