Crystal Clear Pet Products Ltd

  • Small
  • Active
  • 21 years
  • 2 employees
  • £97,068 (assets)
  • Virtual address
  • 1 director
  • 1 owner
  • Irregular importer
  • E-commerce
  • Rating 5.0 (1)

Field of Operation

Wholesale of other intermediate products
46760 4285 companies
Non-specialised wholesale trade
46900 43805 companies
Retail sale via mail order houses or via Internet
47910 203008 companies
Other business support service activities n.e.c.
82990 240683 companies

Website

Social media

Summary

Crystal Clear Pet Products Ltd from Stoke-On-Trent UK: a small company with an active status, founded 21 years ago, employs two people, and holds £97,068 in assets. Operating from a virtual address, it’s managed by one director and owner, and runs an e-commerce site with a stellar 5.0 Google rating based on a single review. The company is an irregular importer of plastics and plastic products, with just two months of import activity recorded.

The company’s website showcases a wide range of pet supplies, catering to everything from cats and dogs to reptiles and horses. It emphasizes quality, value, and British craftsmanship, sourcing products from established brands like Breeder Celect Cat Litter and Thrive. The site offers free delivery on orders over £80 and even allows customers to preorder and collect items at cat shows. The company also has a physical presence at cat shows, often with discounted rates.

Financially, Crystal Clear Pet Products Ltd presents a mixed picture. Current assets have decreased by 14% to £97,000, while net assets have fallen by 79% to just £1,100—a significant drop. Cash bank on hand has plummeted 62% to £6,400, and trade debtors have declined by 33%. On the plus side, creditors have decreased by 18%, suggesting better management of liabilities. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows for flexibility, but the sharp decline in equity is concerning. As a small company, it’s exempt from an audit, so the figures are unaudited.

It seems the company is facing some financial challenges, although its online presence and commitment to quality suggest a strong foundation. The irregular import activity and reliance on a single review could also pose risks.

Registered in England/Wales under the registration number 04841794, with a registered address at ST4 6SR, England, Stoke-On-Trent, Staffordshire, C/O Dpc Stone House, 55 Stone Road Business Park.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.

Owners & PSC

  • Lovell Roy Charles
  • 9 years
  • 75%+

Managers

Director

Last reports

Download the last financial report
Download the last confirmation report
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Last news

  1. Confirmation statement made on 2025-01-19 with no updates
  2. Total exemption full accounts made up to 2023-09-30
  3. Confirmation statement made on 2024-01-19 with no updates

Importer profile by HS codes

Last imported products

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