Break The Ice Limited

Break The Ice Ltd, based in Luton, UK, is a small, active company established 21 years ago. With five employees and £467,589 in assets, it operates from a real address and is managed by one director and one owner. The company regularly imports optical and medical tools and devices, with 82 months of import activity recorded.

The company's website showcases a wholesale business specializing in designer eyewear. It offers a range of sunglasses under brands like Storm, Ruby Rocks, and East Village, catering to retailers. The site highlights design, quality, and customer service, and includes a section for client registration. It’s clear they’re focused on B2B wholesale, not direct-to-consumer sales, and have a dedicated section for Storm Readers.

Financially, Break The Ice Ltd presents a mixed picture. Current assets have decreased by 48%, falling to £470,000, while net assets have dropped 17% to £340,000. Bank borrowings have significantly reduced by 75%, down to £59,000, and cash reserves have declined by 68% to £81,000. Creditors have also fallen by 74%, suggesting improved debt management. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows for flexibility, but the decrease in equity warrants attention. No auditor is mentioned, likely due to the company's exemption as a small entity.

Overall, Break The Ice Ltd appears to be navigating a period of adjustment. While it has reduced its borrowing, the decline in cash reserves and net assets indicates a need for careful financial management. The company's focus on wholesale eyewear and its established brand presence suggest a potential for continued success, but monitoring its financial health will be crucial.

Registered in England/Wales under the registration number 04825622, with a registered address at LU1 3LU, Luton, Beds, 727 Capability Green.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.