Import/export HS code 4903: Children’s picture or coloring books
Books designed for kids with pictures, drawings, or pages to color
Why this is important if you are looking for potential customers in the UK:
- It helps you understand the market size for your product in the UK.
- It provides you with a list of potential leads who have bought similar products.
* UK only, last 24 months analysed
Imports by country
What this shows: Import market volume by exporter country into the UK.
Top 5 values
| Country | £ |
|---|---|
| China | 111,091,298 |
| China, Hong Kong Special Administrative Region | 59,660,085 |
| United States | 7,807,992 |
| India | 3,123,375 |
| Canada | 2,851,633 |
Countries rank shift: first 12 months vs second 12 months
What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| China | 51,301,224 | 59,790,074 | +8,488,850 |
| China, Hong Kong Special Administrative Region | 36,547,098 | 23,112,987 | -13,434,111 |
| United States | 3,509,430 | 4,298,562 | +789,132 |
| India | 1,789,272 | 1,334,103 | -455,169 |
| Canada | 1,489,559 | 1,362,074 | -127,485 |
| Malaysia | 1,008,272 | 1,481,951 | +473,679 |
| Germany | 1,419,500 | 996,674 | -422,826 |
| Belgium | 1,681,931 | 710,067 | -971,864 |
| Netherlands | 1,093,246 | 929,574 | -163,672 |
| Viet Nam | 600,260 | 1,255,448 | +655,188 |
Imports by country of origin
What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.
Top 5 values
| Origin | £ |
|---|---|
| China | 158,835,010 |
| China, Hong Kong Special Administrative Region | 19,048,080 |
| United States | 6,308,844 |
| Poland | 3,332,236 |
| India | 3,080,337 |
Country of origin rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| China | 77,247,610 | 81,587,400 | +4,339,790 |
| China, Hong Kong Special Administrative Region | 14,458,923 | 4,589,157 | -9,869,766 |
| United States | 2,829,330 | 3,479,514 | +650,184 |
| Poland | 2,139,320 | 1,192,916 | -946,404 |
| India | 1,779,861 | 1,300,476 | -479,385 |
| Malaysia | 1,118,107 | 1,476,112 | +358,005 |
| Viet Nam | 626,575 | 1,352,763 | +726,188 |
| Germany | 740,562 | 685,010 | -55,552 |
| Singapore | 867,193 | 251,773 | -615,420 |
| Slovakia | 392,025 | 416,737 | +24,712 |
Importers across UK regions
What this shows: Number of importing companies by UK ITL2 region.
Top 5 values
| UK region | Companies |
|---|---|
| Inner London - West | 51 |
| Inner London - East | 22 |
| Bedfordshire and Hertfordshire | 13 |
| Greater Manchester | 13 |
| Outer London - West and North West | 12 |
UK regions rank shift: first 12 months vs second 12 months
What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.
Top 10 values
| UK region | First 12m | Second 12m | Delta |
|---|---|---|---|
| Inner London - West | 43 | 38 | -5 |
| Inner London - East | 17 | 19 | +2 |
| Bedfordshire and Hertfordshire | 10 | 10 | +0 |
| Greater Manchester | 11 | 9 | -2 |
| Outer London - West and North West | 9 | 8 | -1 |
| Berkshire, Buckinghamshire and Oxfordshire | 8 | 7 | -1 |
| Leicestershire, Rutland and Northamptonshire | 7 | 10 | +3 |
| Surrey, East and West Sussex | 8 | 8 | +0 |
| West Yorkshire | 7 | 7 | +0 |
| Outer London - East and North East | 5 | 5 | +0 |
Import volume by transport
What this shows: Import value by transport mode used to bring goods into the UK.
Top 5 values
| Transport | £ |
|---|---|
| Sea transport (not vehicle on ferry) | 183,091,023 |
| Roll on Roll off (RORO) | 10,317,066 |
| Air transport | 5,417,273 |
| Other | 3,488,927 |
| Road transport | 110,257 |
Transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Sea transport (not vehicle on ferry) | 93,117,676 | 89,973,347 | -3,144,329 |
| Roll on Roll off (RORO) | 6,383,079 | 3,933,987 | -2,449,092 |
| Air transport | 2,226,870 | 3,190,403 | +963,533 |
| Other | 2,065,261 | 1,423,666 | -641,595 |
| Road transport | 25,828 | 84,429 | +58,601 |
Import volume by port
What this shows: Import value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Felixstowe | 99,482,377 |
| Southampton | 42,227,802 |
| London Gateway Port | 28,793,733 |
| Grangemouth Docks | 11,458,569 |
| London Stansted Airport | 3,825,773 |
Port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Felixstowe | 56,242,335 | 43,240,042 | -13,002,293 |
| Southampton | 24,909,315 | 17,318,487 | -7,590,828 |
| London Gateway Port | 1,700,245 | 27,093,488 | +25,393,243 |
| Grangemouth Docks | 10,749,369 | 709,200 | -10,040,169 |
| London Stansted Airport | 1,336,380 | 2,489,393 | +1,153,013 |
| 000 | 2,065,261 | 1,423,666 | -641,595 |
| Dover | 1,333,569 | 1,084,356 | -249,213 |
| Eurotunnel | 867,741 | 1,096,827 | +229,086 |
| London | 718,533 | 816,777 | +98,244 |
| Harwich | 631,718 | 820,767 | +189,049 |
Importer companies by SIC division
What this shows: Industry breakdown (SIC divisions) of importing companies.
Top 5 values
| SIC | Companies |
|---|---|
| Publishing activities | 81 |
| Wholesale trade, except of motor vehicles and motorcycles | 77 |
| Retail trade, except of motor vehicles and motorcycles | 72 |
| Office administrative, office support and other business support activities | 14 |
| Other manufacturing | 7 |
Importer companies over time
What this shows: Monthly count of unique importing companies.
Latest 5
| Month | Companies |
|---|---|
| 2025-11 | 67 |
| 2025-10 | 85 |
| 2025-09 | 70 |
| 2025-08 | 71 |
| 2025-07 | 65 |
Top importers
What this shows: Companies with the highest number of months traded for this HS code.
| Company | Months traded |
|---|---|
| VIVID IMAGINATIONS LIMITED | 116 |
| JAMES GALT & CO. LIMITED | 115 |
| RMS INTERNATIONAL UK LTD | 114 |
| POUNDLAND LIMITED | 113 |
| IG DESIGN GROUP UK LIMITED | 109 |
| THE RANDOM HOUSE GROUP LIMITED | 103 |
| B & M RETAIL LIMITED | 103 |
| USBORNE PUBLISHING LIMITED | 100 |
| SCHOLASTIC LIMITED | 98 |
| BONNIER BOOKS UK GROUP HOLDINGS LIMITED | 95 |
Importer company size by revenue band
What this shows: Distribution of importers across company revenue bands.
Top 5 values
| Revenue | Companies |
|---|---|
| 1m-15m | 92 |
| 54m+ | 69 |
| 0-1m | 51 |
| 15m-54m | 31 |
| Other | 22 |
Import seasonality
What this shows: Average monthly import pattern from historical data.
Exports by country
What this shows: Export market volume by destination country from the UK.
Top 5 values
| Country | £ |
|---|---|
| Ireland | 10,692,706 |
| Australia | 5,734,895 |
| Germany | 5,314,011 |
| France | 4,680,251 |
| United States | 2,231,752 |
Export countries rank shift: first 12 months vs second 12 months
What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Ireland | 5,561,790 | 5,130,916 | -430,874 |
| Australia | 3,082,738 | 2,652,157 | -430,581 |
| Germany | 3,188,733 | 2,125,278 | -1,063,455 |
| France | 2,143,331 | 2,536,920 | +393,589 |
| United States | 1,232,361 | 999,391 | -232,970 |
| Netherlands | 1,068,373 | 848,623 | -219,750 |
| United Arab Emirates | 920,029 | 359,169 | -560,860 |
| Romania | 639,380 | 633,935 | -5,445 |
| South Africa | 541,662 | 702,160 | +160,498 |
| Turkey | 503,833 | 559,267 | +55,434 |
Exports by country of origin
What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.
Top 5 values
| Origin | £ |
|---|---|
| Ireland | 24,316 |
| XU | 20,996 |
| China | 11,049 |
| China, Hong Kong Special Administrative Region | 868 |
| Germany | 9 |
Export origin countries rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Ireland | 18,634 | 5,682 | -12,952 |
| XU | 8,643 | 12,353 | +3,710 |
| China | 8,509 | 2,540 | -5,969 |
| China, Hong Kong Special Administrative Region | 723 | 145 | -578 |
| Germany | 9 | 0 | -9 |
Export volume by transport
What this shows: Export value by transport mode used to ship goods from the UK.
Top 5 values
| Transport | £ |
|---|---|
| Roll on Roll off (RORO) | 28,070,516 |
| Sea transport (not vehicle on ferry) | 14,404,690 |
| Air transport | 4,705,948 |
| Other | 57,238 |
| Road transport | 4,317 |
Export transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Roll on Roll off (RORO) | 14,717,971 | 13,352,545 | -1,365,426 |
| Sea transport (not vehicle on ferry) | 7,763,149 | 6,641,541 | -1,121,608 |
| Air transport | 2,177,992 | 2,527,956 | +349,964 |
| Other | 36,518 | 20,720 | -15,798 |
| Road transport | 4,317 | 0 | -4,317 |
Export volume by port
What this shows: Export value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Dover / Eurotunnel | 13,511,849 |
| London Gateway Port | 9,756,059 |
| Holyhead | 8,409,558 |
| London Heathrow Airport | 3,233,177 |
| Liverpool Docks | 2,407,904 |
Export port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Dover / Eurotunnel | 6,387,655 | 7,124,194 | +736,539 |
| London Gateway Port | 5,182,166 | 4,573,893 | -608,273 |
| Holyhead | 4,231,485 | 4,178,073 | -53,412 |
| London Heathrow Airport | 1,218,583 | 2,014,594 | +796,011 |
| Liverpool Docks | 1,469,069 | 938,835 | -530,234 |
| Dover | 1,708,251 | 511,702 | -1,196,549 |
| Southampton | 724,851 | 1,123,156 | +398,305 |
| Felixstowe | 1,002,526 | 552,499 | -450,027 |
| East Midlands Airport | 773,578 | 298,195 | -475,383 |
| Immingham Docks | 359,775 | 279,595 | -80,180 |
Quick facts
HS code: 4903
Coverage: United Kingdom, most metrics for the last 24 months
Description: Books designed for kids with pictures, drawings, or pages to color