Import/export HS code 4903: Children’s picture or coloring books
Books designed for kids with pictures, drawings, or pages to color
Why this is important if you are looking for potential customers in the UK:
- It helps you understand the market size for your product in the UK.
- It provides you with a list of potential leads who have bought similar products.
* UK only, last 24 months analysed
Imports by country
What this shows: Import market volume by exporter country into the UK.
Top 5 values
| Country | £ |
|---|---|
| China | 110,763,167 |
| China, Hong Kong Special Administrative Region | 58,367,392 |
| United States | 7,969,515 |
| India | 3,151,495 |
| Canada | 2,743,472 |
Countries rank shift: first 12 months vs second 12 months
What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| China | 52,841,374 | 57,921,793 | +5,080,419 |
| China, Hong Kong Special Administrative Region | 36,976,847 | 21,390,545 | -15,586,302 |
| United States | 3,637,322 | 4,332,193 | +694,871 |
| India | 1,863,452 | 1,288,043 | -575,409 |
| Canada | 1,454,432 | 1,289,040 | -165,392 |
| Germany | 1,394,305 | 1,032,269 | -362,036 |
| Malaysia | 951,885 | 1,436,058 | +484,173 |
| Belgium | 1,582,604 | 685,631 | -896,973 |
| Viet Nam | 568,883 | 1,514,986 | +946,103 |
| Netherlands | 970,574 | 908,647 | -61,927 |
Imports by country of origin
What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.
Top 5 values
| Origin | £ |
|---|---|
| China | 158,069,842 |
| China, Hong Kong Special Administrative Region | 18,285,928 |
| United States | 6,378,171 |
| India | 3,108,457 |
| Poland | 2,968,839 |
Country of origin rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| China | 79,922,841 | 78,147,001 | -1,775,840 |
| China, Hong Kong Special Administrative Region | 13,818,433 | 4,467,495 | -9,350,938 |
| United States | 2,918,809 | 3,459,362 | +540,553 |
| India | 1,854,948 | 1,253,509 | -601,439 |
| Poland | 1,867,102 | 1,101,737 | -765,365 |
| Malaysia | 1,076,225 | 1,495,359 | +419,134 |
| Viet Nam | 580,693 | 1,617,310 | +1,036,617 |
| Germany | 721,320 | 674,482 | -46,838 |
| Singapore | 882,875 | 245,152 | -637,723 |
| Slovakia | 405,005 | 406,436 | +1,431 |
Importers across UK regions
What this shows: Number of importing companies by UK ITL2 region.
Top 5 values
| UK region | Companies |
|---|---|
| Inner London - West | 50 |
| Inner London - East | 22 |
| Outer London - West and North West | 14 |
| Bedfordshire and Hertfordshire | 13 |
| Greater Manchester | 13 |
UK regions rank shift: first 12 months vs second 12 months
What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.
Top 10 values
| UK region | First 12m | Second 12m | Delta |
|---|---|---|---|
| Inner London - West | 41 | 39 | -2 |
| Inner London - East | 18 | 19 | +1 |
| Outer London - West and North West | 9 | 10 | +1 |
| Bedfordshire and Hertfordshire | 10 | 10 | +0 |
| Greater Manchester | 11 | 8 | -3 |
| Surrey, East and West Sussex | 8 | 10 | +2 |
| Berkshire, Buckinghamshire and Oxfordshire | 8 | 6 | -2 |
| Leicestershire, Rutland and Northamptonshire | 6 | 10 | +4 |
| West Yorkshire | 7 | 7 | +0 |
| Outer London - East and North East | 5 | 5 | +0 |
Import volume by transport
What this shows: Import value by transport mode used to bring goods into the UK.
Top 5 values
| Transport | £ |
|---|---|
| Sea transport (not vehicle on ferry) | 181,965,324 |
| Roll on Roll off (RORO) | 9,690,450 |
| Air transport | 5,580,244 |
| Other | 3,404,892 |
| Road transport | 111,337 |
Transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Sea transport (not vehicle on ferry) | 95,407,874 | 86,557,450 | -8,850,424 |
| Roll on Roll off (RORO) | 5,906,858 | 3,783,592 | -2,123,266 |
| Air transport | 2,397,279 | 3,182,965 | +785,686 |
| Other | 2,122,296 | 1,282,596 | -839,700 |
| Road transport | 30,817 | 80,520 | +49,703 |
Import volume by port
What this shows: Import value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Felixstowe | 96,612,884 |
| Southampton | 41,479,332 |
| London Gateway Port | 30,020,645 |
| Grangemouth Docks | 12,194,727 |
| London Stansted Airport | 3,938,309 |
Port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Felixstowe | 56,888,322 | 39,724,562 | -17,163,760 |
| Southampton | 24,615,423 | 16,863,909 | -7,751,514 |
| London Gateway Port | 3,198,157 | 26,822,488 | +23,624,331 |
| Grangemouth Docks | 10,844,265 | 1,350,462 | -9,493,803 |
| London Stansted Airport | 1,500,593 | 2,437,716 | +937,123 |
| 000 | 2,122,296 | 1,282,596 | -839,700 |
| Dover | 1,319,504 | 1,191,200 | -128,304 |
| Eurotunnel | 885,136 | 1,061,361 | +176,225 |
| London | 701,724 | 798,984 | +97,260 |
| Harwich | 596,153 | 818,232 | +222,079 |
Importer companies by SIC division
What this shows: Industry breakdown (SIC divisions) of importing companies.
Top 5 values
| SIC | Companies |
|---|---|
| Publishing activities | 81 |
| Wholesale trade, except of motor vehicles and motorcycles | 76 |
| Retail trade, except of motor vehicles and motorcycles | 73 |
| Office administrative, office support and other business support activities | 14 |
| Other manufacturing | 9 |
Importer companies over time
What this shows: Monthly count of unique importing companies.
Latest 5
| Month | Companies |
|---|---|
| 2026-01 | 62 |
| 2025-11 | 67 |
| 2025-10 | 85 |
| 2025-09 | 70 |
| 2025-08 | 71 |
Top importers
What this shows: Companies with the highest number of months traded for this HS code.
| Company | Months traded |
|---|---|
| VIVID IMAGINATIONS LIMITED | 116 |
| RMS INTERNATIONAL UK LTD | 115 |
| JAMES GALT & CO. LIMITED | 115 |
| POUNDLAND LIMITED | 114 |
| IG DESIGN GROUP UK LIMITED | 110 |
| THE RANDOM HOUSE GROUP LIMITED | 104 |
| B & M RETAIL LIMITED | 104 |
| USBORNE PUBLISHING LIMITED | 101 |
| SCHOLASTIC LIMITED | 99 |
| BONNIER BOOKS UK GROUP HOLDINGS LIMITED | 96 |
Importer company size by revenue band
What this shows: Distribution of importers across company revenue bands.
Top 5 values
| Revenue | Companies |
|---|---|
| 1m-15m | 93 |
| 54m+ | 70 |
| 0-1m | 51 |
| 15m-54m | 29 |
| Other | 23 |
Import seasonality
What this shows: Average monthly import pattern from historical data.
Exports by country
What this shows: Export market volume by destination country from the UK.
Top 5 values
| Country | £ |
|---|---|
| Ireland | 10,690,414 |
| Australia | 5,848,966 |
| Germany | 5,222,704 |
| France | 5,128,980 |
| United States | 2,152,523 |
Export countries rank shift: first 12 months vs second 12 months
What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Ireland | 5,566,179 | 5,124,235 | -441,944 |
| Australia | 3,179,710 | 2,669,256 | -510,454 |
| Germany | 3,165,027 | 2,057,677 | -1,107,350 |
| France | 2,046,079 | 3,082,901 | +1,036,822 |
| United States | 1,163,461 | 989,062 | -174,399 |
| Netherlands | 1,103,253 | 932,263 | -170,990 |
| Romania | 588,792 | 678,511 | +89,719 |
| South Africa | 551,056 | 712,120 | +161,064 |
| United Arab Emirates | 941,845 | 319,448 | -622,397 |
| Turkey | 489,526 | 647,068 | +157,542 |
Exports by country of origin
What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.
Top 5 values
| Origin | £ |
|---|---|
| Ireland | 24,313 |
| China | 10,990 |
| China, Hong Kong Special Administrative Region | 844 |
| Germany | 9 |
Export origin countries rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Ireland | 18,712 | 5,601 | -13,111 |
| China | 8,532 | 2,458 | -6,074 |
| China, Hong Kong Special Administrative Region | 720 | 124 | -596 |
| Germany | 9 | 0 | -9 |
Export volume by transport
What this shows: Export value by transport mode used to ship goods from the UK.
Top 5 values
| Transport | £ |
|---|---|
| Roll on Roll off (RORO) | 28,672,272 |
| Sea transport (not vehicle on ferry) | 14,298,028 |
| Air transport | 4,784,071 |
| Other | 57,540 |
| Road transport | 4,317 |
Export transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Roll on Roll off (RORO) | 14,661,291 | 14,010,981 | -650,310 |
| Sea transport (not vehicle on ferry) | 7,814,460 | 6,483,568 | -1,330,892 |
| Air transport | 2,258,911 | 2,525,160 | +266,249 |
| Other | 36,821 | 20,719 | -16,102 |
| Road transport | 4,317 | 0 | -4,317 |
Export volume by port
What this shows: Export value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Dover / Eurotunnel | 14,135,909 |
| London Gateway Port | 9,907,002 |
| Holyhead | 8,471,959 |
| London Heathrow Airport | 3,362,056 |
| Liverpool Docks | 2,325,898 |
Export port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Dover / Eurotunnel | 6,244,163 | 7,891,746 | +1,647,583 |
| London Gateway Port | 5,508,764 | 4,398,238 | -1,110,526 |
| Holyhead | 4,165,519 | 4,306,440 | +140,921 |
| London Heathrow Airport | 1,315,055 | 2,047,001 | +731,946 |
| Liverpool Docks | 1,479,089 | 846,809 | -632,280 |
| Dover | 1,784,389 | 372,302 | -1,412,087 |
| Southampton | 584,485 | 1,162,314 | +577,829 |
| Felixstowe | 1,058,448 | 561,590 | -496,858 |
| East Midlands Airport | 748,727 | 272,518 | -476,209 |
| Heysham | 366,072 | 260,511 | -105,561 |
Quick facts
HS code: 4903
Coverage: United Kingdom, most metrics for the last 24 months
Description: Books designed for kids with pictures, drawings, or pages to color