Import/export HS code 490290: Various printed newspapers, magazines, and journals
Includes printed newspapers, magazines, and journals that don’t appear four times a week
Why this is important if you are looking for potential customers in the UK:
- It helps you understand the market size for your product in the UK.
- It provides you with a list of potential leads who have bought similar products.
* UK only, last 24 months analysed
Imports by country
What this shows: Import market volume by exporter country into the UK.
Top 5 values
| Country | £ |
|---|---|
| United States | 21,198,750 |
| Germany | 14,650,360 |
| Ireland | 11,294,978 |
| Poland | 8,030,038 |
| Italy | 5,972,955 |
Countries rank shift: first 12 months vs second 12 months
What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| United States | 12,870,064 | 8,328,686 | -4,541,378 |
| Germany | 8,635,001 | 6,015,359 | -2,619,642 |
| Ireland | 7,674,654 | 3,620,324 | -4,054,330 |
| Poland | 3,119,277 | 4,910,761 | +1,791,484 |
| Italy | 3,141,292 | 2,831,663 | -309,629 |
| Romania | 1,926,105 | 1,905,351 | -20,754 |
| Netherlands | 1,928,697 | 1,275,232 | -653,465 |
| France | 1,478,585 | 1,638,691 | +160,106 |
| Latvia | 986,330 | 1,228,426 | +242,096 |
| Belgium | 229,572 | 521,356 | +291,784 |
Imports by country of origin
What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.
Top 5 values
| Origin | £ |
|---|---|
| United States | 20,307,044 |
| Germany | 15,125,344 |
| Poland | 8,227,814 |
| Italy | 5,988,249 |
| Romania | 3,837,038 |
Country of origin rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| United States | 12,149,927 | 8,157,117 | -3,992,810 |
| Germany | 8,895,661 | 6,229,683 | -2,665,978 |
| Poland | 3,185,632 | 5,042,182 | +1,856,550 |
| Italy | 3,117,490 | 2,870,759 | -246,731 |
| Romania | 1,925,075 | 1,911,963 | -13,112 |
| Netherlands | 1,648,268 | 1,013,683 | -634,585 |
| Latvia | 979,845 | 1,232,641 | +252,796 |
| France | 935,105 | 777,998 | -157,107 |
| United Kingdom | 1,039,232 | 626,105 | -413,127 |
| Ireland | 546,478 | 486,880 | -59,598 |
Importers across UK regions
What this shows: Number of importing companies by UK ITL2 region.
Top 5 values
| UK region | Companies |
|---|---|
| Inner London - West | 54 |
| Berkshire, Buckinghamshire and Oxfordshire | 14 |
| Outer London - West and North West | 14 |
| Inner London - East | 13 |
| Bedfordshire and Hertfordshire | 9 |
UK regions rank shift: first 12 months vs second 12 months
What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.
Top 10 values
| UK region | First 12m | Second 12m | Delta |
|---|---|---|---|
| Inner London - West | 37 | 34 | -3 |
| Berkshire, Buckinghamshire and Oxfordshire | 10 | 7 | -3 |
| Outer London - West and North West | 9 | 10 | +1 |
| Inner London - East | 11 | 7 | -4 |
| Bedfordshire and Hertfordshire | 5 | 6 | +1 |
| Outer London - East and North East | 7 | 3 | -4 |
| Surrey, East and West Sussex | 6 | 5 | -1 |
| Derbyshire and Nottinghamshire | 1 | 4 | +3 |
| Herefordshire, Worcestershire and Warwickshire | 1 | 4 | +3 |
| Leicestershire, Rutland and Northamptonshire | 2 | 4 | +2 |
Import volume by transport
What this shows: Import value by transport mode used to bring goods into the UK.
Top 5 values
| Transport | £ |
|---|---|
| Roll on Roll off (RORO) | 40,394,158 |
| Sea transport (not vehicle on ferry) | 16,528,781 |
| Air transport | 11,333,143 |
| Other | 10,291,187 |
| Road transport | 100,293 |
Transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Roll on Roll off (RORO) | 20,080,503 | 20,313,655 | +233,152 |
| Sea transport (not vehicle on ferry) | 8,706,726 | 7,822,055 | -884,671 |
| Air transport | 8,056,494 | 3,276,649 | -4,779,845 |
| Other | 7,170,755 | 3,120,432 | -4,050,323 |
| Road transport | 67,693 | 32,600 | -35,093 |
Import volume by port
What this shows: Import value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Dover | 19,070,378 |
| Southampton | 12,477,386 |
| 000 | 10,291,187 |
| Eurotunnel | 7,381,506 |
| Harwich | 6,696,582 |
Port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Dover | 8,159,362 | 10,911,016 | +2,751,654 |
| Southampton | 6,497,700 | 5,979,686 | -518,014 |
| 000 | 7,170,755 | 3,120,432 | -4,050,323 |
| Eurotunnel | 3,096,934 | 4,284,572 | +1,187,638 |
| Harwich | 4,773,899 | 1,922,683 | -2,851,216 |
| London Heathrow Airport | 4,843,259 | 1,475,730 | -3,367,529 |
| London | 1,987,474 | 1,033,225 | -954,249 |
| Immingham Docks | 1,256,284 | 1,217,611 | -38,673 |
| London Stansted Airport | 1,564,386 | 880,195 | -684,191 |
| Birmingham Airport | 871,370 | 555,381 | -315,989 |
Importer companies by SIC division
What this shows: Industry breakdown (SIC divisions) of importing companies.
Top 5 values
| SIC | Companies |
|---|---|
| Retail trade, except of motor vehicles and motorcycles | 46 |
| Wholesale trade, except of motor vehicles and motorcycles | 37 |
| Publishing activities | 23 |
| Office administrative, office support and other business support activities | 21 |
| Activities of head offices; management consultancy activities | 11 |
Importer companies over time
What this shows: Monthly count of unique importing companies.
Latest 5
| Month | Companies |
|---|---|
| 2025-11 | 27 |
| 2025-10 | 32 |
| 2025-09 | 34 |
| 2025-08 | 26 |
| 2025-07 | 32 |
Top importers
What this shows: Companies with the highest number of months traded for this HS code.
| Company | Months traded |
|---|---|
| CENTRAL BOOKS LIMITED | 90 |
| MAGNUM BOOK SERVICES LIMITED | 68 |
| ELSEVIER LIMITED | 66 |
| LEVANT (U.K.) LIMITED | 65 |
| J G PALMER LLP | 61 |
| V & S MAGAZINES LIMITED | 59 |
| VNL TRADING LIMITED | 53 |
| HACHETTE PARTWORKS LIMITED | 49 |
| WINKONTENT LIMITED | 49 |
| SHINER LIMITED | 49 |
Importer company size by revenue band
What this shows: Distribution of importers across company revenue bands.
Top 5 values
| Revenue | Companies |
|---|---|
| 54m+ | 65 |
| 1m-15m | 55 |
| 0-1m | 29 |
| 15m-54m | 19 |
| Other | 19 |
Import seasonality
What this shows: Average monthly import pattern from historical data.
Exports by country
What this shows: Export market volume by destination country from the UK.
Top 5 values
| Country | £ |
|---|---|
| United States | 145,654,857 |
| Australia | 108,793,360 |
| Ireland | 83,613,383 |
| China | 22,101,834 |
| Sweden | 14,293,331 |
Export countries rank shift: first 12 months vs second 12 months
What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| United States | 74,771,563 | 70,883,294 | -3,888,269 |
| Australia | 62,724,937 | 46,068,423 | -16,656,514 |
| Ireland | 44,853,402 | 38,759,981 | -6,093,421 |
| China | 11,450,248 | 10,651,586 | -798,662 |
| Sweden | 5,318,129 | 8,975,202 | +3,657,073 |
| New Zealand | 6,702,907 | 5,407,748 | -1,295,159 |
| Netherlands | 6,014,479 | 5,032,064 | -982,415 |
| Spain | 5,282,592 | 3,749,419 | -1,533,173 |
| France | 4,966,541 | 4,013,842 | -952,699 |
| Germany | 3,802,016 | 3,640,333 | -161,683 |
Exports by country of origin
What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.
Top 5 values
| Origin | £ |
|---|---|
| XU | 8,887,160 |
| XI | 4,031,370 |
| Ireland | 1,403,258 |
Export origin countries rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| XU | 4,687,286 | 4,199,874 | -487,412 |
| XI | 2,094,420 | 1,936,950 | -157,470 |
| Ireland | 721,031 | 682,227 | -38,804 |
Export volume by transport
What this shows: Export value by transport mode used to ship goods from the UK.
Top 5 values
| Transport | £ |
|---|---|
| Sea transport (not vehicle on ferry) | 279,438,344 |
| Roll on Roll off (RORO) | 132,923,675 |
| Air transport | 45,020,013 |
| Other | 14,321,788 |
| Road transport | 13,925 |
Export transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Sea transport (not vehicle on ferry) | 145,107,373 | 134,330,971 | -10,776,402 |
| Roll on Roll off (RORO) | 71,853,192 | 61,070,483 | -10,782,709 |
| Air transport | 28,016,400 | 17,003,613 | -11,012,787 |
| Other | 7,502,737 | 6,819,051 | -683,686 |
| Road transport | 13,925 | 0 | -13,925 |
Export volume by port
What this shows: Export value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Southampton | 145,890,611 |
| London Gateway Port | 94,945,541 |
| Dover / Eurotunnel | 54,731,100 |
| Liverpool Docks | 51,730,251 |
| London Heathrow Airport | 42,039,570 |
Export port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Southampton | 67,783,707 | 78,106,904 | +10,323,197 |
| London Gateway Port | 68,302,054 | 26,643,487 | -41,658,567 |
| Dover / Eurotunnel | 30,466,597 | 24,264,503 | -6,202,094 |
| Liverpool Docks | 30,864,099 | 20,866,152 | -9,997,947 |
| London Heathrow Airport | 26,412,203 | 15,627,367 | -10,784,836 |
| Felixstowe | 2,071,851 | 21,103,873 | +19,032,022 |
| Holyhead | 6,757,405 | 11,154,435 | +4,397,030 |
| Immingham Docks | 5,405,745 | 9,342,218 | +3,936,473 |
| 000 | 7,502,737 | 6,819,051 | -683,686 |
| London | 1,061,877 | 1,663,429 | +601,552 |
Quick facts
HS code: 490290
Coverage: United Kingdom, most metrics for the last 24 months
Description: Includes printed newspapers, magazines, and journals that don’t appear four times a week