Import/export HS code 190540: Rusks and toasted bread

Includes rusks, toasted bread, and similar crunchy baked goods

Why this is important if you are looking for potential customers in the UK:

  • It helps you understand the market size for your product in the UK.
  • It provides you with a list of potential leads who have bought similar products.

* UK only, last 24 months analysed

Imports by country

What this shows: Import market volume by exporter country into the UK.

Top 5 values

Country £
Italy 14,810,040
Netherlands 7,069,350
Romania 5,147,418
France 4,897,793
Belgium 3,991,606

Countries rank shift: first 12 months vs second 12 months

What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
Italy 7,146,893 7,663,147 +516,254
Netherlands 3,487,870 3,581,480 +93,610
Romania 2,835,221 2,312,197 -523,024
France 4,019,340 878,453 -3,140,887
Belgium 2,128,456 1,863,150 -265,306
Spain 1,815,848 1,967,137 +151,289
India 1,401,382 1,479,402 +78,020
Sweden 1,241,371 1,405,562 +164,191
Bangladesh 1,503,144 1,082,745 -420,399
Greece 1,148,688 1,180,822 +32,134

Imports by country of origin

What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.

Top 5 values

Origin £
Italy 21,820,550
Netherlands 7,135,812
Romania 5,505,724
Spain 4,374,142
India 2,885,876

Country of origin rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
Italy 12,236,485 9,584,065 -2,652,420
Netherlands 3,765,960 3,369,852 -396,108
Romania 3,099,855 2,405,869 -693,986
Spain 2,090,735 2,283,407 +192,672
India 1,394,719 1,491,157 +96,438
Sweden 1,241,371 1,404,956 +163,585
Bangladesh 1,522,675 1,088,884 -433,791
Bulgaria 1,092,626 1,435,494 +342,868
Greece 1,149,234 1,160,477 +11,243
Viet Nam 1,079,034 444,954 -634,080

Importers across UK regions

What this shows: Number of importing companies by UK ITL2 region.

Top 5 values

UK region Companies
Outer London - East and North East 56
Outer London - West and North West 43
Inner London - East 36
Inner London - West 26
Bedfordshire and Hertfordshire 23

UK regions rank shift: first 12 months vs second 12 months

What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.

Top 10 values

UK region First 12m Second 12m Delta
Outer London - East and North East 46 38 -8
Outer London - West and North West 40 29 -11
Inner London - East 29 27 -2
Inner London - West 19 19 +0
Bedfordshire and Hertfordshire 18 21 +3
West Midlands 18 18 +0
Essex 15 13 -2
Greater Manchester 12 10 -2
Outer London - South 14 11 -3
Leicestershire, Rutland and Northamptonshire 10 9 -1

Import volume by transport

What this shows: Import value by transport mode used to bring goods into the UK.

Top 5 values

Transport £
Roll on Roll off (RORO) 41,395,286
Sea transport (not vehicle on ferry) 20,774,082
Other 2,109,277
Road transport 980,950
Air transport 143,284

Transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Roll on Roll off (RORO) 22,121,787 19,273,499 -2,848,288
Sea transport (not vehicle on ferry) 10,962,880 9,811,202 -1,151,678
Other 1,052,873 1,056,404 +3,531
Road transport 460,700 520,250 +59,550
Air transport 57,595 85,689 +28,094

Import volume by port

What this shows: Import value handled by each UK port.

Top 5 values

Port £
Dover 13,285,077
Immingham Docks 11,648,285
Eurotunnel 8,965,049
Felixstowe 5,237,943
London 5,028,298

Port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
Dover 6,520,069 6,765,008 +244,939
Immingham Docks 4,847,714 6,800,571 +1,952,857
Eurotunnel 6,137,506 2,827,543 -3,309,963
Felixstowe 3,231,604 2,006,339 -1,225,265
London 2,583,694 2,444,604 -139,090
London Gateway Port 2,307,021 1,925,797 -381,224
Southampton 1,835,888 1,919,796 +83,908
Liverpool Docks 1,127,994 1,459,395 +331,401
Dover / Eurotunnel 1,199,878 1,058,336 -141,542
000 1,052,873 1,056,404 +3,531

Importer companies by SIC division

What this shows: Industry breakdown (SIC divisions) of importing companies.

Top 5 values

SIC Companies
Wholesale trade, except of motor vehicles and motorcycles 270
Retail trade, except of motor vehicles and motorcycles 82
Food and beverage service activities 39
Manufacture of food products 37
Office administrative, office support and other business support activities 10

Importer companies over time

What this shows: Monthly count of unique importing companies.

Latest 5

Month Companies
2026-01 103
2025-11 123
2025-10 126
2025-09 119
2025-08 99

Top importers

What this shows: Companies with the highest number of months traded for this HS code.

Importer company size by revenue band

What this shows: Distribution of importers across company revenue bands.

Top 5 values

Revenue Companies
1m-15m 175
0-1m 116
15m-54m 44
54m+ 39
Other 17

Import seasonality

What this shows: Average monthly import pattern from historical data.

Exports by country

What this shows: Export market volume by destination country from the UK.

Top 5 values

Country £
Ireland 12,539,386
United States 3,582,955
France 2,032,772
Netherlands 700,874
Saudi Arabia 673,967

Export countries rank shift: first 12 months vs second 12 months

What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
Ireland 6,345,920 6,193,466 -152,454
United States 714,729 2,868,226 +2,153,497
France 1,130,344 902,428 -227,916
Netherlands 441,275 259,599 -181,676
Saudi Arabia 483,958 190,009 -293,949
Canada 303,272 356,870 +53,598
Norway 323,052 325,277 +2,225
Germany 328,175 249,973 -78,202
Belgium 296,463 233,018 -63,445
United Arab Emirates 288,412 219,521 -68,891

Exports by country of origin

What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.

Top 5 values

Origin £
XI 3,149,933
Ireland 497,653
France 9,897
Finland 4,517
Portugal 153

Export origin countries rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
XI 1,358,075 1,791,858 +433,783
Ireland 151,084 346,569 +195,485
France 4,674 5,223 +549
Finland 2,742 1,775 -967
Portugal 56 97 +41
Italy 37 0 -37
Netherlands 0 23 +23

Export volume by transport

What this shows: Export value by transport mode used to ship goods from the UK.

Top 5 values

Transport £
Roll on Roll off (RORO) 13,533,031
Sea transport (not vehicle on ferry) 6,642,352
Other 4,401,506
Air transport 173,174

Export transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Roll on Roll off (RORO) 7,325,259 6,207,772 -1,117,487
Sea transport (not vehicle on ferry) 2,495,976 4,146,376 +1,650,400
Other 1,930,874 2,470,632 +539,758
Air transport 121,162 52,012 -69,150

Export volume by port

What this shows: Export value handled by each UK port.

Top 5 values

Port £
000 4,401,506
Liverpool Docks 4,378,091
Dover / Eurotunnel 4,276,976
Holyhead 3,196,689
Heysham 2,270,231

Export port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
000 1,930,874 2,470,632 +539,758
Liverpool Docks 2,366,863 2,011,228 -355,635
Dover / Eurotunnel 2,344,454 1,932,522 -411,932
Holyhead 1,476,132 1,720,557 +244,425
Heysham 1,296,075 974,156 -321,919
Felixstowe 197,172 1,711,972 +1,514,800
London Gateway Port 666,386 910,481 +244,095
Immingham Docks 679,412 648,010 -31,402
Southampton 397,956 246,724 -151,232
Dover 128,767 74,322 -54,445

Related HS codes

What this shows: Sibling or child HS codes in the same classification branch.

Quick facts

HS code: 190540

Coverage: United Kingdom, most metrics for the last 24 months

Description: Includes rusks, toasted bread, and similar crunchy baked goods