Wilde Beauty Limited

  • Small
  • Active
  • 14 years
  • 1 employee
  • £227,218 (assets)
  • Virtual address
  • 1 director
  • 1 owner
  • E-commerce
  • Rating 5.0 (2)

Field of Operation

Manufacture of perfumes and toilet preparations
20420 2116 companies
Retail sale via mail order houses or via Internet
47910 204566 companies

Website

Phones

Summary

Wilde Beauty Ltd from Salisbury UK is a small, active company founded 14 years ago. With just one employee and £227,218 in assets, it operates from a virtual address, managed by a single director and owner. Its e-commerce site enjoys a perfect 5.0 Google rating based on two reviews. The company is classified as small, meeting two of three conditions: turnover under £10.2 million, balance sheet total under £5.1 million, and fewer than 50 employees.

The company’s website, Wilde Beauty and Cosmetics, showcases a wide range of beauty products, from foundations and concealers to lipsticks and lashes. It emphasizes cruelty-free ingredients, unique packaging, and a supportive online community for its customers—the "Wild It Girls." The site also promotes a "Shop the Look" feature, suggesting curated makeup combinations. It’s clear that Wilde Beauty is targeting a younger, digitally-savvy demographic.

Financially, Wilde Beauty Ltd presents a mixed picture. Cash reserves have significantly dropped by 55%, falling to £27,000, while bank borrowings have decreased by 23%, settling at £3,600. Creditors have increased by 49%, reaching £2.3 million, and net assets have plummeted 27% to -£4 million. While trade debtors have increased by 4%, suggesting better customer payments, the sharp decline in equity is concerning. The company’s small size allows for agility, but the financial pressures are evident. No auditor is mentioned, which is typical for small, exempt companies.

It's possible the company is investing heavily in marketing or product development, which could explain the drop in cash reserves and increase in creditors. The strong Google rating suggests customer satisfaction, but the financial data suggests Wilde Beauty Ltd is navigating a challenging period.

Registered in England/Wales under the registration number 07543855, with a registered address at SP1 2SB, Salisbury, Wiltshire, Alexandra House, St Johns Street.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.

Owners & PSC

  • Willis Susanne
  • 9 years
  • 50%+

Managers

  • Willis Susanne
  • 14 years
Director

Last reports

Download the last financial report
Download the last confirmation report
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Last news

  1. Confirmation statement made on 2025-02-27 with no updates
  2. Total exemption full accounts made up to 2024-02-29
  3. Confirmation statement made on 2024-02-27 with no updates

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