Wheelers Of Chiswick Limited
- Small
- Active
- 20 years
- 31 employees
- £316,006 (assets)
- Real address
- 3 directors
- 2 owners
- Irregular importer
- Family business
- E-commerce
- Rating 5.0 (220)
Two conditions of three:
1.Turnover < £10.2 million
2.Balance sheet total < £5.1 million
3.Average number of employees < 50
Field of Operation
Website
Phones
Summary
Wheelers Of Chiswick Ltd, based in London UK, is a small, family-run business with an active status. Founded twenty years ago in 2004, the company employs thirty-one people and holds £316,006 in assets. It operates from a real address in Chiswick and is managed by three directors and two owners. The company boasts a stellar 5.0 Google rating based on two hundred and twenty reviews. It’s an irregular importer, primarily bringing in live trees, plants, bulbs, roots, and flowers—the last import was recorded a couple of years back in February 2022.
The company’s website, wheelersofchiswick.com, showcases a vibrant garden centre and online flower shop. It’s clearly an e-commerce operation, allowing customers to browse and order flowers, plants, and gifts online. The site is well-designed and easy to navigate, with a focus on visual appeal. It offers same-day delivery to West London and features a blog with care tips for flowers and plants. There’s a dedicated section for funeral flowers, and a “latest collection” page highlights new arrivals. The site also includes a workshop section, emphasizing artisanal florists and bespoke arrangements.
Financially, Wheelers Of Chiswick Ltd presents a mixed picture. Current assets have fallen by 15% to £320,000, while net assets have plummeted 73% to just £38,000—a significant drop. Bank borrowings have increased substantially by 160%, reaching £95,000, and cash reserves have fallen 65% to £30,000. Creditors have also increased by 11%, suggesting a need for better debt management. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it remain flexible, but the sharp decline in equity raises questions. As a small company, it’s likely exempt from an audit, so the figures are unaudited.
The company’s irregular import activity and the fluctuating financials suggest it’s navigating a challenging market. However, its strong Google rating and focus on quality and service indicate a loyal customer base—and a potential for future growth.
Registered in England/Wales under the registration number 05185814, with a registered address at W4 1LR, England, London, Greater London, Cato's Yard Turnham Green Terrace, Chiswick.
WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Owners & PSC
-
Individual
- 9 years
- 25%+
-
Resident of United Kingdom
-
Individual
- 9 years
- 25%+
-
Resident of United Kingdom
Managers
-
Individual
- 20 years
-
Resident of United Kingdom
-
Individual
- 20 years
-
Resident of United Kingdom
-
Individual
- 20 years
-
Resident of United Kingdom
Last reports
The latest confirmation statement submitted eleven months ago.
Last news
-
Registered office address changed from 24-25 Barnack Business Centre Blakey Road Salisbury SP1 2LP England to Cato's Yard Turnham Green Terrace Chiswick London Greater London W4 1LR on 2025-04-08Download 1 page pdf report
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Total exemption full accounts made up to 2024-03-31Download 10 pages pdf report
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Confirmation statement made on 2024-07-21 with no updatesDownload 3 pages pdf report
Importer profile by HS codes
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Last imported products
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