We Got Character Limited

We Got Character Limited is a small, active company based in Wolverhampton, UK, founded ten years ago in 2015. With just £366 in assets and a real registered address, it’s a solo-founded operation run by a single director and owner, Haq Safia Khanum. The business operates an e-commerce site specializing in children’s clothing, particularly licensed character apparel, and has been in business since 2015.

The website, We Got Character, showcases a wide range of branded clothing for boys and girls, including backpacks, pyjamas, and outerwear featuring popular characters like Bluey, Bing, and Blippi. The site emphasizes affordable prices and high-quality products, aiming to be a one-stop shop for licensed character apparel. It’s a pretty good looking site, too.

Financially, We Got Character Limited presents a concerning picture. Current assets have plummeted by a staggering 99%, leaving just £370 remaining. Net assets have also decreased significantly, falling 38% to -£43,000. Bank borrowings have decreased by 32%, but cash reserves have also fallen dramatically by 75%, leaving just £370. Creditors have also decreased by 32%, but the significant drop in equity suggests the company is burning through cash. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) means it’s likely exempt from an audit, relying on unaudited accounts.

While the e-commerce site appears active and offers a decent selection of character apparel, the financials suggest the company is struggling. Whether it can turn things around remains to be seen, but for now, We Got Character Limited is facing some serious financial headwinds.

Registered in England/Wales under the registration number 09394526, with a registered address at WV4 4AD, England, Wolverhampton, West Midlands, 276-278 Penn Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.