The Vanilla Valley Limited

  • Small
  • Active
  • 15 years
  • 29 employees
  • £467,333 (assets)
  • Virtual address
  • 1 director
  • 1 owner
  • Regular importer
  • E-commerce
  • Rating 5.0 (1428)

Field of Operation

Other retail sale not in stores, stalls or markets
47990 58515 companies

Social media

Phones

Summary

The Vanilla Valley Ltd from Cardiff, UK, is a small, active company founded fifteen years ago in 2010. With 29 employees and £467,333 in assets, it operates from a virtual address, managed by one director and owner. The company runs an e-commerce site and enjoys a stellar 5.0 Google rating based on 1,428 reviews. It's a regular importer of sugars and sweets, with nineteen months of import activity recorded.

The Vanilla Valley Ltd specializes in cake decorating supplies, operating a store in North Cardiff and offering a wide range of products from leading brands. Its website showcases everything from edible decorations to baking equipment, catering to both professional bakers and hobbyists. It even offers loyalty accounts to save customers money. The company’s history includes a previous incarnation as 360 Models Limited.

Financially, the company’s recent reports show some concerning trends. Current assets have fallen by 24%, dropping to £470,000, while net assets have plummeted 51%, settling at £91,000. Bank borrowings have increased by 68%, reaching £22,000, and cash reserves have decreased by 51%, leaving just £110,000. Creditors have also decreased by 11%, suggesting improved debt management. The company’s small size—meeting two of three criteria for a small company—helps it remain flexible, but the significant drop in equity is a point of concern. There’s no auditor mentioned, likely due to its small size, so the financial statements are unaudited.

While the company’s e-commerce site appears to be thriving, the financial data indicates a need for careful monitoring. The drop in equity suggests the company may be burning through cash, but its strong Google rating and loyal customer base offer some reassurance.

Registered in England/Wales under the registration number 07226470, with a registered address at CF14 2DX, Cardiff, Churchgate House Church Road, Whitchurch.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.

Owners & PSC

  • 8 years
  • 1
  • 75%+

Managers

  • 15 years
  • 1
Director

Last reports

Download the last financial report
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Last news

  1. Confirmation statement made on 2025-04-16 with updates
  2. Total exemption full accounts made up to 2024-07-31
  3. Confirmation statement made on 2024-04-16 with updates
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Importer profile by HS codes

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Last imported products

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