The Starter Motor & Alternator Company Limited

The Starter Motor & Alternator Company Limited, based in Plymouth, UK, is a small, active holding company founded 22 years ago in 2003. Employing just four people, the company holds assets valued at £453,025 and operates from a real address at 40 Valley Road, Plympton. With two directors and three owners—J Warne Holdings Ltd, Warne Gary, and Warne Helen—the business runs an e-commerce site and boasts a stellar 5.0 Google rating from 60 reviews. It’s a regular importer of electrical machinery and equipment, with 37 months of import activity recorded, the last being February 01, 2025.

The company’s website clearly focuses on supplying automotive, plant, machinery, agricultural, and marine starter motors and alternators. It prides itself on a low failure rate, bench-testing every unit before delivery, and offers a wide range of products from various brands like Volvo Penta, Yanmar, Kubota, and JCB. The site’s design is functional, with a prominent search bar and detailed product listings, and offers next-day delivery within the UK mainland.

Financially, the company’s performance shows a mixed bag. While current assets increased by 8% to £450,000, net assets also increased by 26% to £310,000. Bank borrowings dramatically decreased by 95%, falling to just £4,000, and cash reserves grew by 690% to £48,000. Creditors, however, rose by 220%, reaching £75,000—a significant increase that may indicate expanded credit terms or increased supplier costs. The company meets the criteria for a small business, with turnover under £10.2m, assets under £5.1m, and fewer than 50 employees. As a small company, it is exempt from an audit, so the figures are unaudited.

Despite the growth in creditors, the company appears to be in a relatively healthy position, benefiting from its strong online reputation and focus on specialized automotive parts. The decrease in bank borrowings is a positive sign, suggesting improved cash flow management. It’s clear the company is doing well, but it will be interesting to see if the increase in creditors is sustainable in the long run.

Registered in England/Wales under the registration number 04691357, with a registered address at PL7 1RF, United Kingdom, Plymouth, Devon, 40 Valley Road, Plympton.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.