The Pretty Dress Company London Limited

The Pretty Dress Company London Limited, based in Gravesend, UK, is a small, active family business founded sixteen years ago in 2008. With ten employees and £626,019 in assets, it operates from a real address and is managed by two directors and owners. The company runs an e-commerce site and regularly exports clothing and accessories, not knitted or crocheted, with 64 months of export activity recorded, the last in November 2024.

Its website, The Pretty Dress Company, showcases a wide range of dresses, from workwear to occasion wear, emphasizing figure-flattering designs and British craftsmanship. The site offers various payment currencies and boasts a dedicated customer service section, alongside social media links. It’s a modern online retail experience, catering to a fashion-conscious audience.

Financially, the company shows a mixed picture. Current assets decreased by 6.1% to £630,000, while net assets fell by 3% to £530,000. Cash bank on hand dropped by 12% to £500,000, and trade debtors increased significantly by 80% to £51,000. Creditors also decreased by 20% to £110,000. Despite this, the company’s small size—meeting two of three criteria for being a small company—allows for agility. The unaudited financial statements, prepared using CCH Software, don’t mention an auditor, which is likely due to its small company status.

Overall, The Pretty Dress Company London Limited appears to be navigating a period of change. While it maintains a strong online presence and a loyal customer base, the financial figures suggest a need for careful management. The company’s continued success will depend on its ability to adapt to market trends and maintain its reputation for quality and style.

Registered in England/Wales under the registration number 06687574, with a registered address at DA11 8HD, Gravesend, Kent, Unit 1c Springhead Enterprise Park, Springhead Road, Northfleet.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.