Sweetsalt Limited
- Small
- Active
- 4 years
- 3 employees
- Real address
- 1 director
- 1 owner
- Irregular importer
- Solo founder
Two conditions of three:
1.Turnover < £10.2 million
2.Balance sheet total < £5.1 million
3.Average number of employees < 50
Field of Operation
Website
Summary
Sweetsalt Limited is a small, active company based in London, UK, founded four years ago in December 30, 2020. With three employees and a real registered address, it’s a solo-founded operation led by a single director and owner. The company operates in the other retail sale of food in specialised stores industries and is an irregular importer, with its top import category being Furniture, Lighting, and Prefabricated Buildings, totaling 1 months of imports, the last operation was conducted on August 01, 2021.
The company’s website, Sweet Salt Clothing, presents a curated selection of modest and cute clothing for women. The site features dresses, tops, skirts, pants, and accessories, with a focus on layering pieces and a "sweet" aesthetic. A blog section and email signup form suggest an effort to build a community around the brand. While the site doesn't explicitly mention physical stores, it does offer a clear focus on online retail and a commitment to customer service.
Financially, Sweetsalt Limited is showing some concerning trends. Cash bank on hand has plummeted by a staggering 110%, dropping to -£1,500. Equity has also taken a hit, decreasing by 330% to -£26,000, and net assets are now at -£26,000. Loans from directors have shrunk dramatically, dropping 100% to 57 GBP. While accrued liabilities increased by 21%, and creditors increased by 21%, it's worth noting that other creditors decreased by 100%, suggesting a change in payment practices. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it stay agile, but the sharp equity drop raises questions. The accounts are described as “filleted accounts” and are unaudited, relying on director-reported data.
It appears Sweetsalt Limited is facing financial pressures. The significant decrease in cash reserves and the negative equity position suggest the company is burning through money faster than it's generating revenue. Whether this is a temporary setback or a longer-term challenge remains to be seen—but for now, Sweetsalt Limited is betting on its niche market and customer satisfaction to turn the tide.
Registered in England/Wales under the registration number 13104272, with a registered address at N15 5JD, England, London, 37 Ida Road.
WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Owners & PSC
-
Individual
- 4 years
- 2
- 75%+
-
Resident of United Kingdom
Managers
-
Individual
- 4 years
-
Resident of United Kingdom
Last reports
The latest confirmation statement submitted five months ago.
Last news
-
Voluntary strike-off action has been suspendedDownload 1 page pdf report
-
First Gazette notice for voluntary strike-offDownload 1 page pdf report
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Application to strike the company off the registerDownload 1 page pdf report
Importer profile by HS codes
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Last imported products
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FAQ about Sweetsalt Limited
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