At Superstore Limited

Superstore At Ltd from Altrincham UK: small company, active status, founded 2 years ago, £4,075 assets, real address, 2 directors, 2 owners, e-commerce site. It’s a small, family-run business with an active trading status. Founded just two years ago, the company operates an e-commerce site selling assistive technology products, with a perfect 5.0 Google rating from eight reviews. While primarily focused on online retail, the site has a blog and a wide range of products, from reading aids to sensory tools.

The company’s website, Assistive Tech Superstore, positions itself as a specialist in assistive technology, catering to education and independent living. From lightkey medical software to sensory library squares, it offers a wide range of products. The site emphasizes trusted reseller status, with brands like dBud and Topscan listed, and offers smart search tools to help customers find the best solutions. The site also has a blog with articles on accessibility technology.

Financially, Superstore At Ltd shows signs of a startup still finding its footing. Current assets jumped 740% to £4,100, a significant increase, while net assets plummeted 270% to -£10,000—a concerning decline. Bank borrowings surged by 53%, reaching £27,000, and equity dropped. The lack of employees (zero reported) hints at a lean, possibly solo operation. With no auditor mentioned (likely exempt as a small company), the unaudited figures rely on director-reported data.

While the e-commerce side appears active and well-reviewed, the financials reveal strain. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it stay agile, but the sharp equity drop raises questions. It’s a tricky situation, and whether the company can sustain its growth long-term remains to be seen.

Registered in England/Wales under the registration number 14150959, with a registered address at WA14 2UT, United Kingdom, Altrincham, Cheshire, Djh Business Advisers, Bridge House, Ashley Road, Hale.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.