Stichd Sportmerchandising Uk Ltd

  • Large
  • Holding
  • Active
  • 17 years
  • 52 employees
  • £26,736,824 (assets)
  • £20,765,013 (revenue)
  • Virtual address
  • 5 directors
  • 1 owner
  • Regular importer

Field of Operation

Wholesale of clothing and footwear
46420 19163 companies

Website

Social media

Phones

Summary

Stichd Sportmerchandising Uk Ltd from Warwick UK is a large holding company with an active status, founded seventeen years ago. Employing fifty-two people, the company holds assets worth £26,736,824 and generates yearly revenue of £20,765,013. The registered address is a virtual one, with 248 companies registered at the same location, which is a little unusual. Five directors and one owner oversee operations, and the company regularly imports machinery, boilers, and mechanical appliances; parts, with the last import operation made on January 01, 2025.

The company operates as a daughter company of the Puma Group, acting as a trusted brand partner for a growing portfolio of brands. They make licensed products across three areas: fashion essentials, legwear, bodywear, swimwear, fanwear, motorsport teamsport, and lifestyle apparel and accessories. Having started as a socks company in 1979, the company rebranded as Stichd in 2019, expanding beyond socks to include fanwear and lifestyle apparel. Their website highlights a family of experts, emphasizing attentive and thoughtful individuals. They're proud to make products that are universal and personal, calling them "humble heroes."

Financially, Stichd Sportmerchandising Uk Ltd shows a mixed picture. Current assets increased by 78% to £27 million, while net assets grew by 76% to £15 million. However, bank borrowings surged by 73%, reaching £8.3 million, and cash reserves fell by 95%, leaving just £220. Interest income on bank deposits, however, increased dramatically by 560%, reaching £920,000. The company’s size (meeting two of three criteria for a large company) helps it remain competitive, but the sharp equity drop raises questions about its long-term stability. The company’s auditor is Shaw Gibbs (Audit) Limited.

The company's turnover increased by 40% to £21 million, but net losses deepened. It’s likely that increased investment in marketing and expansion contributed to these changes. The trend of rising debt and declining cash reserves suggests a need for careful financial management.

Registered in England/Wales under the registration number 06412020, with a registered address at CV34 4HL, United Kingdom, Warwick, 1 Chapel Street.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.

Owners & PSC

  • Puma Se
  • 4 years
  • 1
  • 75%+

Managers

Company director
Company director
  • Elbers Willem-jan
  • 9 months
  • 1
Company director
Company director
  • Goodwille Ltd
  • 17 years
  • 32
Secretary

Last reports

Download the last financial report
Download the last confirmation report
* may contain a full shareholder list

Last news

  1. Full accounts made up to 2023-12-31
  2. Confirmation statement made on 2024-09-04 with no updates
  3. Appointment of Mr Willem-Jan Elbers as a director on 2024-07-01

Importer profile by HS codes

Last imported products

All imported products

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