Selty Ltd

Selty Ltd from London UK: a small, active company founded three years ago, employs just one person, and holds £18,831 in assets. It operates from a virtual address – a bit odd, as 258 other companies are registered there too – and is run by two directors and two owners, who recently had their lists updated, which is a good sign. The company runs an e-commerce site and is an irregular importer of leather goods, travel bags, and animal harnesses, with its last import operation occurring just a month ago.

The company’s website, Selty Goods, showcases handcrafted leather cases for iPhones, with a range of styles, colors, and devices supported. It’s clearly focused on a premium market, with prices around £70-90. The site also features a blog with articles about leather care and styling, demonstrating an effort to build a brand around quality and craftsmanship. Customer reviews are overwhelmingly positive, praising the quality and design of the products.

Financially, Selty Ltd presents a mixed picture. While cash reserves increased significantly by 220% to £1,700, creditors also rose by 9% to £7,600. Trade debtors have skyrocketed by an incredible 130,000% to £15,000, which could indicate a recent large sale or a shift in payment terms. Net assets, however, have improved to £2,600, a substantial turnaround from a loss of -£5,800 just a year prior. The company’s small size – meeting two of three criteria for a small company – allows for agility, but the large increase in debtors is something to keep an eye on. No auditor is mentioned, as is common for small, exempt companies. It's a bit of a strange situation, but the company seems to be moving in a positive direction.

Registered in England/Wales under the registration number 13522618, with a registered address at N15 5EA, England, London, C/O Dirench & Co 151 West Green Road, Seven Sisters.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.