Ad-royce Limited
- Active
- Small
- 16 years
- £366 (cur assets)
- 0-1m
- Real address
- 1 director
- 1 owner
- London
Two conditions of three:
1.Turnover < £10.2 million
2.Balance sheet total < £5.1 million
3.Average number of employees < 50
Field of Operation
Website
Summary
Ad-royce Limited, based in London, UK, is a small, active company founded fifteen years ago in 2010. It holds £7,104 in assets and operates from a real address in Horn Park Lane. With two directors and one owner, it’s a relatively compact operation. The company’s activities encompass a diverse range of services, including retail sales via mail order and internet, media representation, artistic creation, and support for performing arts industries.
The company’s website, however, presents a curious picture. Instead of showcasing Ad-royce’s own products or services, it redirects to a Federal Register site, seemingly unrelated to the company’s stated business. The site’s content focuses on accessing government data via APIs, suggesting a possible technical or data-related venture that isn’s immediately obvious. It’s unclear how this digital redirection connects to Ad-royce’s core business areas, but it hints at a possible diversification or a technical aspect not readily apparent.
Financially, Ad-royce Limited’s recent performance reveals a concerning trend. Current assets have halved to £7,100, while net assets have fallen by 16% to -£14,000. Bank borrowings have decreased slightly, but cash reserves have plummeted 80% to a mere £590. Creditors have also decreased, which is a positive sign, but the overall picture suggests a company struggling to maintain its financial footing. The company’s small size—meeting two of three criteria for a small company—allows for agility, but the sharp decline in equity is a cause for concern. With no auditor mentioned, the unaudited accounts rely on director-reported data. It’s likely that the company is burning through money, and the lack of employees (zero reported) suggests a lean operation, but also a potential lack of resources to address the financial challenges.
Registered in England/Wales under the registration number 07115152, with a registered address at SE12 8UX, England, London, 5, Jeffery Row, Horn Park Lane.
WARNING: The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Ports, countries, transport, and price/kg were calculated by CorpSignals; non-official data, may contain errors.
Owners & PSC
-
Individual
- 9 years
- 3
- 75%+
-
Resident of United Kingdom
Managers
-
Individual
- 16 years
-
Resident of United Kingdom
Last reports
The latest confirmation statement submitted six months ago.
Last news
-
Total exemption full accounts made up to 2025-01-31Download 7 pages pdf report
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Termination of appointment of Adebisi Faderera Solanke-Oke as a director on 2025-08-15Download 1 page pdf report
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Confirmation statement made on 2025-08-10 with no updatesDownload 3 pages pdf report
FAQ about Ad-royce Limited
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