Reel Angling Supplies Limited

Reel Angling Supplies Ltd, based in Pontypridd, UK, is a small, active company founded seven years ago. Despite a perfect 5.0 Google rating from 249 reviews, the company is currently facing some financial challenges. It employs just one person and holds £31,045 in assets, operating from a virtual address shared by thirty-three other companies. The business is run by two directors, including solo founder Richards Julian, and operates an e-commerce site selling fishing tackle.

While the company’s website showcases a wide range of fishing gear—from rods and reels to lures and clothing—it primarily focuses on retail sales via the internet. The site is well-organized and easy to navigate, featuring detailed product descriptions and helpful customer reviews. The company clearly works hard to provide a positive online shopping experience.

However, a closer look at the financial data reveals a concerning trend. Net assets have plummeted by a staggering 320%, landing at -£8,800. Cash reserves have also taken a hit, falling 89% to a mere £2,800. Bank borrowings have increased by 33%, reaching £6,400. While trade debtors have decreased by 21%, creditors have also decreased by 11%. The company's small size—meeting two of three criteria for a small company—helps it remain agile, but the significant equity decline is a cause for concern. The company is exempt from an audit, so the financial statements are unaudited.

It's clear that Reel Angling Supplies Ltd is navigating a difficult period. The company’s strong online presence and positive customer feedback suggest potential for recovery, but addressing the financial challenges will be crucial for its long-term sustainability.

Registered in Wales under the registration number 10799318, with a registered address at CF37 4DY, United Kingdom, Pontypridd, Rhondda Cynon Taff, Llanover House, Llanover Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.