Pushchair Expert Limited

Pushchair Expert Limited, based in Boston, UK, is a small, active company founded six years ago. With fifteen employees and £746,882 in assets, it operates an e-commerce site selling baby products and essentials, boasting an impressive Google rating of 5.0 based on 124 reviews. The company is led by two directors, including the solo founder, Mitchell James Stuart. Accounts are currently overdue by eight months.

The website showcases a wide range of products, from pushchairs and car seats to nursery furniture and feeding essentials. It’s clearly focused on retail via mail order and the internet, offering brands like iCandy, Maxi-Cosi, and Silver Cross. The site also features a blog with advice guides and expert product reviews, reinforcing its position as a trusted source for parents.

Financially, Pushchair Expert Limited presents a mixed picture. While cash bank on hand increased by a substantial 81% to £14,000, net assets declined significantly by 110% to -£590,000. Creditors decreased by 69%, which could indicate improved debt management, but trade debtors increased by 9.1% to £350,000, suggesting potential issues with customer payments. The company’s small size (meeting two of three conditions for being considered small) allows for agility, but the large equity decline is concerning. The accounts are abridged and unaudited, and no auditor is mentioned.

Despite the financial pressures, Pushchair Expert’s strong Google rating and diverse product range suggest a loyal customer base. It’s likely that the company is navigating the challenges of growth and competition in the online retail space—though whether it can sustain its current trajectory remains to be seen.

Registered in England/Wales under the registration number 11607549, with a registered address at PE22 7DJ, England, Boston, Lincolnshire, Unit 4 Cowbridge Business Park.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.