Portway Domestic Appliances Limited

Portway Domestic Appliances Ltd, based in Andover, UK, is a small holding company with an active status, having been established 35 years ago in 1989. The company employs 13 people and holds assets totaling £2,878,420. It operates from a real address and is overseen by two directors and a single owner. Google users rate it 4.0 stars based on 11 reviews. Portway Domestic Appliances regularly imports machinery, boilers, and mechanical appliances, with a history of 71 months of import activity, the latest in January 2025.

The company’s website, Portway Online, is a fully functional e-commerce platform. It showcases a wide range of domestic appliances, categorized by type (laundry, refrigeration, cooking, etc.) and brand (Bosch, Hisense, New World, etc.). The site features detailed product descriptions, images, and specifications, allowing customers to browse and purchase appliances online. A trade login is available for business customers, and the site includes contact information and a product enquiry form. The website’s design is clean and modern, with a focus on user-friendly navigation and a seamless shopping experience.

Financially, Portway Domestic Appliances Ltd presents a mixed picture. Bank borrowings have decreased significantly by 68%, falling to £130,000, while cash reserves have plummeted to a mere £84—a dramatic decline. Creditors have also decreased by 2.5%, suggesting better debt management. However, net assets have increased by 10%, reaching £2.7 million, and total assets have increased by 4.5% to £2.9 million. The company’s small size (meeting two of three criteria for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) helps it remain agile. The increase in average employees during the period, from 13 to 11, may indicate a restructuring or temporary staffing changes. With no auditor mentioned (likely exempt as a small company), the figures rely on unaudited statements.

The company’s focus on importing and selling appliances, combined with its online presence, suggests a business adapting to changing market conditions. The decrease in bank borrowings is a positive sign, but the sharp decline in cash reserves warrants close monitoring. The company’s ability to maintain its Google rating and attract customers online will be crucial for its future success.

Registered in England/Wales under the registration number 02437178, with a registered address at SP10 4DU, England, Andover, Hampshire, Langdowns Dfk, Kingsgate House, Newbury Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.