Plia Parasols Ltd

Plia Parasols Ltd, a small company based in London, UK, has been operating for a year. Founded by a solo entrepreneur, the business employs one person and holds £15,526 in assets. It’s an active company with a real address and a single director and owner, Sudron Alexandra. The company runs an e-commerce site specializing in luxury garden parasols, importing furniture, lighting, and prefabricated buildings—though only for a single month of activity in April 2024.

The website showcases a range of high-end parasols, emphasizing quality fabrics, traditional wooden frames, and a five-year guarantee. Customers can choose from existing designs or opt for a bespoke creation, highlighting a focus on unique, personalized products. The site also features a blog, Instagram feed, and detailed care advice, suggesting a commitment to customer engagement and brand building.

Financially, Plia Parasols Ltd presents a mixed picture. While the company's small size (meeting two of three criteria for a small company) allows for agility, the figures reveal a concerning trend. Net assets stand at a negative £55,000, indicating that liabilities outweigh assets. Cash reserves are a modest £5,000, and bank borrowings have increased, suggesting a reliance on external funding. Creditors remain steady, but the significant equity decline points to potential financial strain. The company’s unaudited financial statements, lacking an auditor’s review, rely on director-reported data.

It appears Plia Parasols Ltd is navigating the challenges of a young, e-commerce business. The focus on luxury products and bespoke services could be a strength, but the negative equity and reliance on external funding suggest a need for careful financial management—perhaps a little too much debt.

Registered in England/Wales under the registration number 15085385, with a registered address at SE23 3TD, United Kingdom, London, 33 Dunoon Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.