Pictures Direct Limited

Pictures Direct Limited, based in Coventry, UK, is a small, active company established 11 years ago. With two employees and £75,278 in assets, it operates from a real address and is led by a solo founder and director, Dempsey Hugh. The company boasts a respectable Google rating of 4.0 based on four reviews.

The business specializes in retail sales via mail order and internet, offering a wide range of photo frames. Its website, Picture Frames Buddy, highlights its role as a UK-based manufacturer and supplier of photo frames for all sizes, emphasizing custom options and a focus on high-quality wood. The site also features DIY canvas kits and even offers to print names onto football posters—a unique selling point.

Financially, Pictures Direct Limited shows a mixed picture. Current assets increased by 30% to £75,278, while net assets grew by 23% to £32,000. Cash bank on hand saw a significant boost, rising 41% to £58,000. However, creditors also increased by 24%, reaching £52,000, and trade creditors jumped a staggering 1500% to £9,700—a potentially concerning trend. The company meets the criteria for a small business, with turnover under £10.2m, assets under £5.1m, and fewer than 50 employees. The accounts are unaudited, a common exemption for small companies.

While the company’s Google rating and website suggest a customer-focused approach, the increase in creditors warrants attention. It’s possible this is due to increased business activity, but a closer look at cash flow management would be beneficial. The company’s continued success likely hinges on maintaining its reputation for quality frames and adapting to the evolving online retail landscape.

Registered in England/Wales under the registration number 08673330, with a registered address at CV3 2RL, Coventry, West Midlands, Unit 38 Hotchkiss Way, Binley Industrial Estate.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.