Phenom Sports Ltd

Phenom Sports Ltd, based in Birmingham, UK, is a small, active company founded seven years ago in 2018. With four employees and £424,156 in assets, it operates from a real address and is managed by two directors, although there are no registered owners. The company regularly imports clothing and accessories made by knitting or crocheting (three months of activity, latest in October 2024) and exports headgear and accessories irregularly (one month of activity, also in October 2024).

The company’s website, PhenomSports.com, reveals a focus on mental performance coaching for athletes. Zach Sorensen, the founder and MLB veteran, offers coaching, speaking engagements, and team workshops, all aimed at helping athletes develop mental skills for competition. The site's design and content suggest a direct-to-consumer model, with a focus on online sales and marketing. There's a cart and checkout section, but currently, it's empty.

Financially, Phenom Sports Ltd shows a mixed picture. Cash bank on hand has increased significantly, up 140% to £260,000, which is a positive sign. However, creditors have also risen by 85%, reaching £230,000, and average employees increased by 50%, to six people. Net current assets and liabilities are up 130%, to £190,000. While the company’s small size (meeting two of three conditions for a small company) allows for agility, the rise in debt alongside increased staffing could indicate growing expenses. The lack of an auditor mentioned suggests the company is exempt from an audit, relying on unaudited financial statements.

The company's focus on mental performance coaching is a niche market, and its online presence suggests a direct-to-consumer approach. Whether it can sustain its growth and manage its rising expenses remains to be seen, but the increased cash reserves provide a buffer for the time being.

Registered in England/Wales under the registration number 11167698, with a registered address at B11 2AL, United Kingdom, Birmingham, West Midlands, Unit 56 - Bizspace Business Park Kings Road, Tyseley.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.