Oud & Aroma Ltd

Oud & Aroma Ltd, based in Edgware, UK, is a small, active company founded just one year ago. With fourteen employees and £94,576 in assets, it’s a solo-founded venture led by a single director and owner, Khan Ali. The company operates an e-commerce site with a stellar 5.0 Google rating from 38 reviews, specializing in the retail sale of cosmetic and toilet articles. It's a regular importer, with its top category being paper and paperboard products, importing for eleven months, the last operation being in January 2025.

The company's website, Royal Aroma, is a vibrant online store offering a wide range of luxury oud oils, extrait sprays, and niche fragrances. It caters to a global customer base, offering shipping to numerous countries and currencies. The site is beautifully designed, showcasing high-quality product photography and detailed descriptions. It also features a blog with helpful articles on fragrance selection and care. It’s clear the company is investing in its online presence to attract and retain customers.

Financially, Oud & Aroma Ltd shows a mixed picture. Cash bank on hand remained steady at £9,600, while trade debtors increased by 890%, reaching £29,000 – a significant jump that could indicate delayed customer payments or a deliberate expansion of credit terms. Creditors also rose by 35%, reaching £60,000, suggesting increased reliance on supplier credit. Despite this, net assets remained steady at £72,000. The company’s small size (meeting two of three conditions for a small company) allows for agility, but the increase in debt warrants monitoring. No auditor is mentioned, likely due to the company’s small size and exemption from an audit.

Overall, Oud & Aroma Ltd appears to be a promising e-commerce business with a strong online presence and positive customer reviews. However, the increase in debt should be watched closely to ensure the company’s long-term financial health.

Registered in England/Wales under the registration number 14930159, with a registered address at HA8 7JE, England, Edgware, 3-5 Station Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.