Optimizon Limited

  • Small
  • Active
  • 8 years
  • 32 employees
  • £651,819 (assets)
  • Real address
  • 2 directors
  • 2 owners
  • Regular importer

Field of Operation

Retail sale via mail order houses or via Internet
47910 203008 companies

Website

Social media

Summary

Optimizon Ltd from Swindon UK: a small, active company founded eight years ago, employs 32 people, and holds £651,819 in assets. It’s a real address, run by two directors and two owners, and regularly imports miscellaneous food products—seven months of imports recorded, with the latest being January 2025.

The company operates in the retail sale via mail order houses or via internet industries, and is a leading Amazon agency. Its website showcases a wide range of services, including Amazon data insights, advertising, brand protection, and global consultancy. It even provides services for eBay and TikTok Shop, and partners with Ocado. The site emphasizes data-led strategies and a team of former Amazonians, aiming to help brands increase sales, control their brand, and maximize profit. They even boast a creative gallery and knowledge base, suggesting a commitment to thought leadership and client engagement.

Financially, Optimizon Ltd presents a mixed picture. Creditors have increased dramatically, jumping 270% to £1.7 million, while bank borrowings have also risen significantly, up 70% to £140,000. Cash reserves, however, have plummeted 68% to just £5,000. Debtors have also increased, up 62% to £650,000. Despite these challenges, net assets have increased by a staggering 1800%, reaching £1.2 million—a remarkable surge, likely driven by a significant increase in share premium. The company meets the criteria for a small company, with turnover under £10.2 million and assets under £5.1 million. No auditor is mentioned, which is typical for a small company.

The substantial increase in share premium suggests a recent investment or equity raise, which could be fueling growth but also increasing financial pressure. While the surge in creditors and bank borrowings is concerning, the overall positive trend in net assets indicates the company is still generating value—though careful management of its liabilities will be crucial going forward.

Registered in England/Wales under the registration number 10526499, with a registered address at SN2 8BW, England, Swindon, 53 Pure Offices, Kembrey Park.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.

Owners & PSC

  • Pitts Drake Abbie
  • 4 years
  • 25%+
  • Pitts-drake James
  • 4 years
  • 1
  • 25%+

Managers

Consultant
Secretary

Last reports

Download the last financial report
Download the last confirmation report
* may contain a full shareholder list

Last news

  1. Director's details changed for Mrs Abbie Christine Pitts-Drake on 2025-04-01
  2. Director's details changed for Mr James Robert Pitts-Drake on 2025-04-01
  3. Confirmation statement made on 2024-12-14 with no updates

Optimizon Limited controls

Owns & Controls

  • Marketplacepower Ltd
  • 1 year
  • 75%+
  • Marketplace Amp Ltd
  • 1 year
  • 75%+
  • Nozzle.ai Limited
  • 1 year
  • 75%+

Importer profile by HS codes

Last imported products

All imported products

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Buy the list of 1073 UK B2B buyers of miscellaneous food products.
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