Naturally Healthy Stuff Ltd

Naturally Healthy Pets Ltd is a small, active company based in London, UK, founded four years ago. With a single employee and £988 in assets, it operates as a solo-founder e-commerce site. The company's real registered address shares space with a lot of other companies, which suggests a virtual address. It has one director and one owner, Christie Cheryl.

The company’s website, NaturallyHealthyPets.co.uk, is a vibrant online store specializing in quality, affordable, and ethical pet products. It caters to dogs, cats, reptiles, birds of prey, and even offers non-pet Christmas gifts. The site emphasizes natural, healthy options and provides a wealth of articles on pet diet, health, and lifestyle. It also features customer reviews and a blog with informative articles.

Financially, Naturally Healthy Pets Ltd has experienced a bit of a rollercoaster ride. Current assets have fallen by a significant 73%, dropping to just £990, while net assets have plummeted 1400%, ending at a negative £3,400. Cash reserves have also taken a hit, decreasing 97% to a mere £100. Bank borrowings have increased dramatically, rising 2,400% to £29,000. On a brighter note, creditors have decreased by 31%, suggesting some improvement in managing debts. The company's small size—meeting two of three conditions for a small company—allows for agility, but the substantial equity decline is concerning. The company's unaudited financial statements, prepared using CCH Accounts Production software, don’t mention an auditor.

Overall, Naturally Healthy Pets Ltd is navigating a challenging financial landscape. While its e-commerce platform appears well-regarded and its product range is diverse, the company needs to address its declining equity and improve its cash flow to ensure long-term sustainability.

Registered in England/Wales under the registration number 13060420, with a registered address at WC2H 9JQ, England, London, 71-75 Shelton Street, Covent Garden.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.