Mindjournal Ltd

Mindjournal Ltd, based in Bexhill, UK, is a small, active company established nine years ago in 2016. With five employees and £226,335 in assets, it operates from a real address and is led by two directors and owners. The company runs an e-commerce site specializing in paper stationery and is a regular importer of paper and paperboard products (five months of imports, latest in March 2025) but an irregular exporter (one month of exports, latest in August 2021).

The company's website, mindjournal.com, is clearly the primary focus, offering a range of journals and planners designed for men. It emphasizes science-backed tools and a structured approach to self-reflection, aiming to help users build a better life. The site features a clean design, strong branding, and compelling testimonials, suggesting a deliberate effort to cultivate a loyal customer base. The website also contains a blog with articles on men's mental health and productivity, further reinforcing its brand positioning.

Financially, Mindjournal Ltd presents a mixed picture. Current assets have decreased by 28%, dropping to £230,000, while net assets have fallen by 23%, reaching £250,000. Bank borrowings have increased by 17%, reaching £6,900, and cash reserves have declined significantly by 59%, down to £54,000. Creditors have increased by 4.7%, reaching £46,000, and trade debtors have grown by 79%, to £60,000. The company’s small size (meeting two of three conditions for turnover under £10.2m, assets under £5.1m, and fewer than 50 employees) allows for flexibility, but the decrease in cash reserves and increase in debt could indicate some financial pressure. No auditor is mentioned, which is common for small companies.

The decline in cash reserves, despite a seemingly active e-commerce business, suggests that Mindjournal Ltd may be reinvesting heavily in growth or facing challenges in managing cash flow. The increase in trade debtors could be a sign of extended payment terms or delayed customer payments, which could impact future revenue. Overall, while the company appears to be operating, it’s important to monitor its financial performance closely to ensure long-term sustainability.

Registered in England/Wales under the registration number 10095398, with a registered address at TN40 1EZ, England, Bexhill, East Sussex, 28 Wilton Road.

WARNING:The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.